# Ideogram vs Recraft

> Ideogram: AI image generator for posters, logos and graphics with readable in-image text
> Recraft: AI image and vector design studio with brand styles, editing tools and SVG export

- Ideogram profile: https://finderatlas.com/tools/ideogram
- Recraft profile: https://finderatlas.com/tools/recraft
- Comparison page: https://finderatlas.com/compare/ideogram-vs-recraft
- Last reviewed: October 2026

## Verdict

Ideogram and Recraft are both Image & Visual AI tools. Both have a free plan or trial. Only Recraft is available on Android and Chrome Extension.

### Choose Ideogram if

- You want a tool built for posters and logos with text.
- Designed for images that contain text, such as posters, logos and packaging.
- Editing tools including Canvas, Magic Fill, Extend, upscale and background removal.

### Choose Recraft if

- You want a tool built for vector graphics and icons.
- Generates editable SVG vectors on every plan, including Free.
- Custom styles and color palettes keep output consistent with a brand.

## Pricing

| | Ideogram | Recraft |
| --- | --- | --- |
| Pricing model | Freemium | Freemium |
| Free plan or trial | Yes | Yes |
| Starting price | $0 | $0 |

## Features

| Feature | Ideogram | Recraft |
| --- | --- | --- |
| Text rendering | Yes | Not listed |
| Ideogram 4.5 model | Yes | Not listed |
| Canvas, Magic Fill and Extend | Yes | Not listed |
| Batch Generation | Yes | Not listed |
| Custom Models | Yes | Not listed |
| Background Remover and Upscale | Yes | Not listed |
| Private generation | Yes | Not listed |
| Ideogram MCP | Yes | Not listed |
| Public API | Yes | Not listed |
| Raster and vector generation | Not listed | Yes |
| Custom styles | Not listed | Yes |
| Color palettes | Not listed | Yes |
| Vector Editor and canvas | Not listed | Yes |
| Image tools | Not listed | Yes |
| Mockups | Not listed | Yes |
| Agentic chat and Design Agent | Not listed | Yes |
| External models | Not listed | Yes |
| Video generation | Not listed | Yes |

## Platforms

| Platform | Ideogram | Recraft |
| --- | --- | --- |
| Web | Yes | Yes |
| Windows | No | No |
| macOS | No | No |
| iOS | Yes | Yes |
| Android | No | Yes |
| API | Yes | Yes |
| Browser Extension | No | No |
| Chrome Extension | No | Yes |

## Ideogram strengths

- Designed for images that contain text, such as posters, logos and packaging
- Editing tools including Canvas, Magic Fill, Extend, upscale and background removal
- Public API, MCP integration and iOS app
- Ideogram 4.0 is an open-weight model
- Team plan with central billing and per-member credits

## Ideogram limitations

- Free plan gives 30 credits per week and all generations are public
- Private generation requires a paid plan starting at $20 per month
- Email-and-password free accounts receive no credits
- Unused credits do not roll over, and edits and upscales need credits even after the slower queue starts
- Some App Store reviewers report hallucinated or repeated errors despite precise prompts

## Recraft strengths

- Generates editable SVG vectors on every plan, including Free
- Custom styles and color palettes keep output consistent with a brand
- Single workspace for generation, vector editing, upscaling, background removal and mockups
- Gives access to external models such as Flux, GPT Image, Imagen and Nano Banana
- Paid plans include private images and full commercial rights
- Apps for iOS and Android, Figma and other plugins, and a public API and MCP server

## Recraft limitations

- Free plan images are public and not licensed for commercial use
- Monthly credits expire each cycle, and costs per image vary by model (for example 2 credits for V4.1 and 10 for V4.1 Pro)
- Video generation is not available on Free or Basic plans
- Plan prices depend on credit tier, so cost rises quickly for heavy use

## FAQ

**Is Ideogram better than Recraft?**

It depends on your workflow. Ideogram is built for posters and logos with text. Recraft is built for vector graphics and icons.

**What are the key feature differences between Ideogram and Recraft?**

Ideogram: AI image generator for posters, logos and graphics with readable in-image text. Recraft: AI image and vector design studio with brand styles, editing tools and SVG export. Ideogram is rated 4.0/5 from 1 user review.

**Does Ideogram or Recraft have a free plan?**

Yes, both do. Ideogram is freemium and Recraft is freemium, and each has a free plan or trial.

**Which is cheaper, Ideogram or Recraft?**

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.