# Recraft vs Zoivu

> Recraft: AI image and vector design studio with brand styles, editing tools and SVG export
> Zoivu: Create original characters and reuse them across looks, reference sheets, comics and stickers

- Recraft profile: https://finderatlas.com/tools/recraft
- Zoivu profile: https://finderatlas.com/tools/zoivu
- Comparison page: https://finderatlas.com/compare/recraft-vs-zoivu
- Last reviewed: October 2026

## Verdict

Recraft and Zoivu are both Image & Visual AI tools. Recraft scores higher in FinderAtlas's editorial review (8.3 vs 7.9 out of 10). Both have a free plan or trial. Only Recraft is available on iOS, Android and Chrome Extension and offers an API.

### Choose Recraft if

- You want a tool built for vector graphics and icons.
- Generates editable SVG vectors on every plan, including Free.
- Custom styles and color palettes keep output consistent with a brand.

### Choose Zoivu if

- You want a tool built for designing an original character and keeping it consistent across outfits, poses, reference sheets and comic panels.
- Character Director keeps identity, looks and references connected across new images.
- Credit quote shown before each generation so costs are visible.

## Pricing

| | Recraft | Zoivu |
| --- | --- | --- |
| Pricing model | Freemium | Free trial |
| Free plan or trial | Yes | Yes |
| Starting price | $0 | $0 |

## Features

| Feature | Recraft | Zoivu |
| --- | --- | --- |
| Raster and vector generation | Yes | Not listed |
| Custom styles | Yes | Not listed |
| Color palettes | Yes | Not listed |
| Vector Editor and canvas | Yes | Not listed |
| Image tools | Yes | Not listed |
| Mockups | Yes | Not listed |
| Agentic chat and Design Agent | Yes | Not listed |
| External models | Yes | Not listed |
| Video generation | Yes | Not listed |
| Character Director | Not listed | Yes |
| Idea, photo or random start | Not listed | Yes |
| Studio review and credit quote | Not listed | Yes |
| Looks | Not listed | Yes |
| Character reference sheets | Not listed | Yes |
| Comic generator | Not listed | Yes |
| Sticker packs | Not listed | Yes |
| Style choices and output sizes | Not listed | Yes |
| Credit top-ups | Not listed | Yes |

## Platforms

| Platform | Recraft | Zoivu |
| --- | --- | --- |
| Web | Yes | Yes |
| Windows | No | No |
| macOS | No | No |
| iOS | Yes | No |
| Android | Yes | No |
| API | Yes | No |
| Browser Extension | No | No |
| Chrome Extension | Yes | No |

## Recraft strengths

- Generates editable SVG vectors on every plan, including Free
- Custom styles and color palettes keep output consistent with a brand
- Single workspace for generation, vector editing, upscaling, background removal and mockups
- Gives access to external models such as Flux, GPT Image, Imagen and Nano Banana
- Paid plans include private images and full commercial rights
- Apps for iOS and Android, Figma and other plugins, and a public API and MCP server

## Recraft limitations

- Free plan images are public and not licensed for commercial use
- Monthly credits expire each cycle, and costs per image vary by model (for example 2 credits for V4.1 and 10 for V4.1 Pro)
- Video generation is not available on Free or Basic plans
- Plan prices depend on credit tier, so cost rises quickly for heavy use

## Zoivu strengths

- Character Director keeps identity, looks and references connected across new images
- Credit quote shown before each generation so costs are visible
- One workflow covers reference sheets, comics, stickers and avatars
- Unused credits roll over for one billing cycle and top-up lots last 365 days
- Terms permit commercial use of generated results

## Zoivu limitations

- The free plan is a one-time 60-credit gift that expires after 14 days
- Web only, with no mobile app or public API listed
- Zoivu notes that faces, proportions and accessories can vary between generations
- Starter is capped at 1K output and two user-added references, and 4K needs Creator or higher
- Legal entity and company details are not published on the pages reviewed

## FAQ

**Is Recraft better than Zoivu?**

It depends on your workflow. Recraft is built for vector graphics and icons. Zoivu is built for designing an original character and keeping it consistent across outfits, poses, reference sheets and comic panels.

**What are the key feature differences between Recraft and Zoivu?**

Recraft: AI image and vector design studio with brand styles, editing tools and SVG export. Zoivu: Create original characters and reuse them across looks, reference sheets, comics and stickers.

**Does Recraft or Zoivu have a free plan?**

Yes, both do. Recraft is freemium and Zoivu is free trial, and each has a free plan or trial.

**Which is cheaper, Recraft or Zoivu?**

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.