# Ideogram

> AI image generator for posters, logos and graphics with readable in-image text

- Category: [Image & Visual AI](https://finderatlas.com/categories/image-ai)
- Pricing: Freemium
- Website: https://ideogram.ai
- Platforms: Web, iOS, API
- API: available
- Mobile app: available
- Made by: Ideogram AI Inc., founded 2023, Toronto, Canada
- Rating: 4.0/5 from 1 user review
- Last updated: 2026-10-20
- FinderAtlas page: https://finderatlas.com/tools/ideogram

## Overview

Ideogram is a text-to-image platform from Ideogram AI Inc., a Toronto-based company founded by former Google Brain researchers who worked on Imagen. Users describe an image in a prompt and the service generates it, with a focus on graphic design work such as posters, logos, product mockups and other images that contain legible text. The current flagship model is Ideogram 4.5, which the company describes as its most capable model for design work and precise editing.

## Key features

- Text rendering
- Ideogram 4.5 model
- Canvas, Magic Fill and Extend
- Batch Generation
- Custom Models
- Background Remover and Upscale
- Private generation
- Ideogram MCP
- Public API

## Pricing

- **Free** ($0): 30 credits per week; Google, Apple or Microsoft sign-in only
- **Plus** ($20/month): 2,400 credits per month; $15 per month billed yearly ($180)
- **Pro** ($60/month): 7,500 credits per month; $42 per month billed yearly ($504)
- **Team** ($30/user/mo): 3,600 credits per user; minimum 2 users; $20 per user per month billed yearly
- **Enterprise** (Custom): Allowances and features set by agreement

## Best for

- Posters and logos with text
- Product photo editing
- Print-on-demand designs
- Social media graphics

## Who uses it

- Graphic designers
- Marketers
- Small business owners
- Print-on-demand sellers
- Developers

## Strengths

- Designed for images that contain text, such as posters, logos and packaging
- Editing tools including Canvas, Magic Fill, Extend, upscale and background removal
- Public API, MCP integration and iOS app
- Ideogram 4.0 is an open-weight model
- Team plan with central billing and per-member credits

## Limitations

- Free plan gives 30 credits per week and all generations are public
- Private generation requires a paid plan starting at $20 per month
- Email-and-password free accounts receive no credits
- Unused credits do not roll over, and edits and upscales need credits even after the slower queue starts
- Some App Store reviewers report hallucinated or repeated errors despite precise prompts

## Not recommended for

- Video generation
- Users who need free private generations

## FinderAtlas editorial scores (out of 10)

- Typography & In-Image Text: 9.2/10
- Graphic Design Layout: 8.7/10
- Photorealism: 8.3/10
- Editing Tools: 8/10
- Value for Money: 7.5/10

## Alternatives

- [Dreamina](https://finderatlas.com/tools/dreamina): Generate images, videos and talking avatars from prompts with Seedream and Seedance models ([compare](https://finderatlas.com/compare/dreamina-vs-ideogram))
- [FLORA](https://finderatlas.com/tools/flora): Infinite AI canvas that puts image, video and text models in one creative workspace ([compare](https://finderatlas.com/compare/flora-vs-ideogram))
- [Leonardo AI](https://finderatlas.com/tools/leonardo-ai): AI image and video studio with custom model training and a real-time canvas editor ([compare](https://finderatlas.com/compare/ideogram-vs-leonardo-ai))
- [Dzine](https://finderatlas.com/tools/dzine): AI creative workspace for generating, editing and designing images and videos with layer-level control ([compare](https://finderatlas.com/compare/dzine-vs-ideogram))
- [Artgen](https://finderatlas.com/tools/artgen-image-to-pixel-art): Browser art studio for AI images, pixel art, ASCII and print effects ([compare](https://finderatlas.com/compare/artgen-image-to-pixel-art-vs-ideogram))
- [Adobe Firefly](https://finderatlas.com/tools/adobe-firefly): Generate images, video, audio and vectors with Adobe models and partner models ([compare](https://finderatlas.com/compare/adobe-firefly-vs-ideogram))
- [Canva](https://finderatlas.com/tools/canva): Browser-based design platform with templates, collaboration tools and built-in AI image and video generation ([compare](https://finderatlas.com/compare/canva-vs-ideogram))
- [Recraft](https://finderatlas.com/tools/recraft): AI image and vector design studio with brand styles, editing tools and SVG export ([compare](https://finderatlas.com/compare/ideogram-vs-recraft))

## Recent updates

- 2026-06-03: First open-weight Ideogram model
- 2026-05-22: MCP integration announced
- 2026-05-07: Background removal tool added
- 2026-04-22: Custom models feature published
- 2025-03-26: Model launch

## Recent user reviews

- 4/5 (2026-11-07): Ideogram is a text-to-image platform focused on posters, logos, and graphics where readable text matters. Its listing highlights editing tools such as Canvas, Magic Fill, and Extend alongside image generation, making it a fit for designers and marketers creating text-heavy visuals.

## FAQ

**Is Ideogram free to use?**

Yes, with limits. Free accounts that sign in with Google, Apple or Microsoft get 30 credits per week, and everything they generate is public. Accounts created with only an email and password get no free credits.

**How much does Ideogram cost?**

Plus is $20 per month ($15 per month billed yearly), Pro is $60 per month ($42 billed yearly), and Team is $30 per user per month with at least 2 users. Enterprise pricing is custom. A pay-as-you-go option is also available.

**Are my images private?**

Only on paid plans. Plus, Pro and Team include private generation; on the Free plan all generations are public.

**What happens when I run out of credits?**

On Plus, Pro and Team you can keep generating with Ideogram models in a slower queue. Custom models, partner models, reference-image generations, edits and upscales still require credits. Free users wait for the next weekly grant or buy credits. Monthly credits do not roll over.

**Does Ideogram have an API?**

Yes. Developers create an API key in the Ideogram API dashboard and pay from a prepaid credit balance. Requests return a 402 error until a payment method and credits are added.

**Is there an Ideogram mobile app?**

Yes. "Ideogram AI - Image Generator" is available on the Apple App Store, published by Ideogram AI Inc. It is free to download with in-app subscriptions. No Android app was confirmed.