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Creatify vs Runway

Features, pricing, ratings, and pros and cons, side by side.

Creatify logo

Creatify

Turn product URLs into AI video and image ads with avatars, tested at scale

5.0(1 review)Freemium
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Verdict

Creatify is listed under Video AI and Runway under Image & Visual AI. Runway scores higher in FinderAtlas's editorial review (8.4 vs 8.0 out of 10). Both have a free plan or trial. Only Runway is available on iOS and Android.

Best overall

Runway

  • Filmmakers
  • Video creators
  • Marketers and ad teams
  • Designers

Choose Creatify if

  • You want a tool built for producing many UGC-style and product ad variants quickly from a product page for paid social testing.
  • Product URL to finished video ad workflow removes most manual scripting and editing.
  • Large avatar library: 300 actors on Standard and 1,500 on Pro.

Choose Runway if

  • You want a tool built for Text-to-video and image-to-video generation.
  • Combines video, image and audio generation and editing in one workspace.
  • Offers Runway's own Gen-4.5 plus third-party models such as Seedance 2.0.
Best for beginners
Runway
Best for business
Creatify

Features

18 features compared.

  • URL to Video
    Creatify
    Available
    Runway
    Not available
  • AI Avatars
    Creatify
    Available
    Runway
    Not available
  • Ad Flow
    Creatify
    Available
    Runway
    Not available
  • Creative Agent
    Creatify
    Available
    Runway
    Available
  • Ad Clone
    Creatify
    Available
    Runway
    Not available
  • Competitor Tracker and AI Ad Library
    Creatify
    Available
    Runway
    Not available
  • Performance Agent
    Creatify
    Available
    Runway
    Not available
  • Ad Launcher
    Creatify
    Available
    Runway
    Not available
  • Model Playground
    Creatify
    Available
    Runway
    Not available
  • API and MCP
    Creatify
    Available
    Runway
    Not available
  • Gen-4.5 video model
    Creatify
    Not available
    Runway
    Available
  • Multiple models
    Creatify
    Not available
    Runway
    Available
  • Characters
    Creatify
    Not available
    Runway
    Available
  • Aleph and Act-Two
    Creatify
    Not available
    Runway
    Available
  • Audio tools
    Creatify
    Not available
    Runway
    Available
  • Workflows and Recipes
    Creatify
    Not available
    Runway
    Available
  • Runway Dev API
    Creatify
    Not available
    Runway
    Available
  • Runway MCP
    Creatify
    Not available
    Runway
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Creatify
    Freemium
    Runway
    Freemium
  • Free plan
    Creatify
    Yes
    Runway
    Yes
  • Starting price
    Creatify
    $0
    Runway
    $0
  • Plans
    Creatify
    6 plans
    Runway
    4 plans

Creatify plans

  • Free

    $0

    Trial-level access with limited credits

    • 10 credits/month
    • 300 AI actors
    • 10 premium models
    • 40 ad templates
    • watermarked exports

  • Standard

    $15/month

    Individuals starting with AI ad creation

    • 55 credits/month
    • all creation tools
    • 300 AI actors
    • 200+ AdFlow templates
    • 50+ premium models
    • watermark removal
    • videos up to 2 min

  • Pro

    Most popular

    $55/month

    Marketers needing more volume and automation

    • 280 credits/month
    • 1,500 AI actors
    • 3 custom avatars
    • 500+ AdFlow templates
    • 100+ premium models
    • Ad Agent and Automations
    • Competitor Ad Tracker
    • Ad Clone

  • Max

    $95/month

    Heavy users and small teams

    • 730 credits/month
    • everything in Pro
    • 3 seats
    • 3 brand spaces
    • 10 parallel generations

  • Business

    $195/month

    Teams and agencies

    • 1,500 credits/month
    • everything in Pro
    • 10 seats
    • 10 brand spaces
    • unlimited ad account connections
    • team access controls

  • Enterprise

    Custom/custom

    Large organizations

    • Unlimited seats and brand spaces
    • custom credit limits
    • SOC 2 compliance
    • white-label support
    • enterprise SLA
    • dedicated account manager

Runway plans

  • Free

    $0

    125 one-time credits that do not expire

    • A selection of generative models
    • 5GB storage

  • Standard

    $15/month

    625 credits per month; $12 per month billed annually

    • All video and image models
    • Creative Agent
    • 5 parallel generations
    • Music and voice and sound effects
    • Up to 3 projects
    • No watermarks
    • 4K upscaling
    • 20GB storage

  • Pro

    Most popular

    $35/month

    2,250 credits per month; $28 per month billed annually

    • Everything in Standard
    • 15 parallel generations
    • Up to 5 projects
    • 1 Brand Kit
    • 1 custom voice clone
    • Top-up credits
    • Runway MCP
    • Unlimited 4K video upscaling
    • 100GB storage

  • Max

    $95/month

    9,500 credits per month; $76 per month billed annually

    • Everything in Pro
    • Early access to new models
    • 20 parallel generations
    • Up to 10 projects
    • Up to 3 Brand Kits
    • Up to 3 custom voice clones
    • HDR and ProRes and image sequence outputs
    • 500GB storage

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Creatify
8.0overall
Runway
8.4overall

  • Ease of Use

    Creatify
    8.5
    Runway
    Not rated

  • Feature Depth

    Creatify
    8.4
    Runway
    Not rated

  • Value for Money

    Creatify
    7.5
    Runway
    Not rated

  • Performance & Speed

    Creatify
    8.0
    Runway
    Not rated

  • Documentation & Support

    Creatify
    7.5
    Runway
    Not rated

  • Video Quality

    Creatify
    Not rated
    Runway
    9.0

  • Camera & Motion Control

    Creatify
    Not rated
    Runway
    8.8

  • Model Variety

    Creatify
    Not rated
    Runway
    8.5

  • Editing Tools

    Creatify
    Not rated
    Runway
    8.6

  • Pricing Clarity

    Creatify
    Not rated
    Runway
    7.2

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Creatify

Pros

  • Product URL to finished video ad workflow removes most manual scripting and editing.
  • Large avatar library: 300 actors on Standard and 1,500 on Pro.
  • Research tools (Competitor Tracker, AI Ad Library) sit alongside generation.
  • Free plan available, and monthly plans start at $15.
  • Public API and MCP access for teams that want to automate ad production.

Cons

  • Credit-based pricing means heavy video generation can exhaust a plan quickly; credits expire after 2 months.
  • Free plan is limited to 10 credits per month and watermarked exports.
  • Custom avatars and Ad Clone are only on Pro ($55/month) and above.
  • No released mobile app from Creatify found; it is a web product.

Runway

Pros

  • Combines video, image and audio generation and editing in one workspace
  • Offers Runway's own Gen-4.5 plus third-party models such as Seedance 2.0
  • Creative Agent builds videos from a conversation
  • Runway Dev API with Node and Python SDKs
  • Free plan with 125 credits that do not expire
  • Native iOS and Android apps

Cons

  • Credit-based pricing: a 5-second Gen-4.5 clip costs 60 credits, so the 625 credits on Standard cover about 10 such clips
  • Standard and Pro credits do not roll over at the end of the month
  • Some App Store reviewers complain about the cost of failed or unusable generations
  • 4K upscaling is unlimited only on Pro and Max

Platforms

  • Web
    Creatify
    Supported
    Runway
    Supported
  • Windows
    Creatify
    Not supported
    Runway
    Not supported
  • macOS
    Creatify
    Not supported
    Runway
    Not supported
  • iOS
    Creatify
    Not supported
    Runway
    Supported
  • Android
    Creatify
    Not supported
    Runway
    Supported
  • API
    Creatify
    Supported
    Runway
    Supported
  • Browser Extension
    Creatify
    Not supported
    Runway
    Not supported

Integrations

Creatify

6 integrations
  • Meta
  • TikTok
  • YouTube
  • Snap
  • Amazon
  • Slack

Runway

5 integrations
  • Runway MCP
  • ChatGPT plugin
  • Meta Ads
  • Google Ads
  • TikTok Ads

Company

  • Company
    Creatify
    Creatify Lab
    Runway
    Runway AI, Inc.
  • Founded
    Creatify
    Not listed
    Runway
    2018
  • Headquarters
    Creatify
    Not listed
    Runway
    New York, NY
  • Listing
    Creatify
    Claimed
    Runway
    Claimed

Frequently asked questions

Is Creatify better than Runway?

It depends on your workflow. Creatify is built for producing many UGC-style and product ad variants quickly from a product page for paid social testing. Runway is built for Text-to-video and image-to-video generation.

What are the key feature differences between Creatify and Runway?

Creatify: Turn product URLs into AI video and image ads with avatars, tested at scale. Runway: AI video, image and audio creation suite with Gen-4.5, agents and an API. Creatify is rated 5.0/5 from 1 user review.

Does Creatify or Runway have a free plan?

Yes, both do. Creatify is freemium and Runway is freemium, and each has a free plan or trial.

Which is cheaper, Creatify or Runway?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.