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HeyGen vs Leonardo AI

Features, pricing, ratings, and pros and cons, side by side.

Leonardo AI logo

Leonardo AI

AI image and video studio with custom model training and a real-time canvas editor

Freemium
Visit websiteView details

Verdict

HeyGen is listed under Video AI and Leonardo AI under Image & Visual AI. Both have a free plan or trial. Only HeyGen is available on CLI.

Best overall

Leonardo AI

  • Game developers
  • Concept artists
  • Designers
  • Marketers

Choose HeyGen if

  • You want a tool built for Avatar-presented training and explainer videos.
  • Free plan with no time limit, though capped at 3 videos a month.
  • Video Translation with voice preservation and lip-sync in 175+ languages.

Choose Leonardo AI if

  • You want a tool built for game and concept art.
  • Free plan with 150 tokens per day.
  • Many first-party and third-party image and video models in one account.
Best for beginners
Leonardo AI
Best for business
HeyGen

Features

17 features compared.

  • AI Studio
    HeyGen
    Available
    Leonardo AI
    Not available
  • Avatars
    HeyGen
    Available
    Leonardo AI
    Not available
  • Video Translation
    HeyGen
    Available
    Leonardo AI
    Not available
  • Video Agent
    HeyGen
    Available
    Leonardo AI
    Not available
  • Multiple input types
    HeyGen
    Available
    Leonardo AI
    Not available
  • Voice cloning
    HeyGen
    Available
    Leonardo AI
    Not available
  • Interactive video and SCORM export
    HeyGen
    Available
    Leonardo AI
    Not available
  • Developer API
    HeyGen
    Available
    Leonardo AI
    Not available
  • Identity verification and moderation
    HeyGen
    Available
    Leonardo AI
    Not available
  • AI Canvas
    HeyGen
    Not available
    Leonardo AI
    Available
  • Multiple models
    HeyGen
    Not available
    Leonardo AI
    Available
  • Personal model training
    HeyGen
    Not available
    Leonardo AI
    Available
  • Video generation
    HeyGen
    Not available
    Leonardo AI
    Available
  • Blueprints
    HeyGen
    Not available
    Leonardo AI
    Available
  • Image editing tools
    HeyGen
    Not available
    Leonardo AI
    Available
  • Mobile apps
    HeyGen
    Not available
    Leonardo AI
    Available
  • API and MCP server
    HeyGen
    Not available
    Leonardo AI
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    HeyGen
    Freemium
    Leonardo AI
    Freemium
  • Free plan
    HeyGen
    Yes
    Leonardo AI
    Yes
  • Starting price
    HeyGen
    $0
    Leonardo AI
    $0
  • Plans
    HeyGen
    5 plans
    Leonardo AI
    4 plans

HeyGen plans

  • Free

    $0

    3 videos per month, up to 1 minute each

    • 1 custom avatar
    • 500+ stock avatars
    • 30+ languages
    • Up to 3 Photo Avatars
    • 1 voice clone
    • Standard processing

  • Creator

    Most popular

    $29/month

    600 credits per month, videos up to 30 minutes

    • Watermark removal
    • Unlimited Photo Avatars
    • Voice cloning
    • 175+ languages and dialects
    • Credit rollover
    • 700+ stock avatars
    • Fast processing

  • Pro

    $49/month

    From 1,000 credits per month, videos up to 30 minutes

    • Everything in Creator
    • 4K export
    • Faster processing
    • Customizable monthly usage
    • All advanced AI models
    • Editing of translated scripts

  • Business

    $149/month

    1,500 credits per month plus $20 per extra seat, videos up to 60 minutes

    • Team seats
    • Workspace collaboration
    • SAML/SSO
    • Centralized billing
    • 5+ custom avatars
    • Interactive video
    • SCORM export
    • LMS integrations
    • Credit packs or auto-reload

  • Enterprise

    Custom/custom

    Contact sales

    • No maximum video length
    • SCIM provisioning
    • MFA
    • Invoice billing
    • Priority support
    • Dedicated customer success manager
    • Custom onboarding

Leonardo AI plans

  • Free

    $0

    150 fast tokens per day with public creations

    • 150 daily tokens
    • Basic quality
    • Public creations
    • Presets

  • Essential

    Most popular

    $12/month

    8,500 fast tokens per month

    • 8,500 monthly tokens
    • Private creations
    • Token rollover bank
    • Personal model training
    • Token top-up packs

  • Premium

    $30/month

    25,000 fast tokens per month

    • 25,000 monthly tokens
    • Unlimited relaxed image generation on Leonardo models
    • Larger rollover bank
    • More simultaneous generations

  • Ultimate

    $60/month

    60,000 fast tokens per month

    • 60,000 monthly tokens
    • Unlimited relaxed image and video generation on select models
    • Largest rollover bank
    • 6 simultaneous generations

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

HeyGen
8.3overall
Leonardo AI
8.5overall

HeyGen leads in 1 category and Leonardo AI in 1.

  • Avatar Realism & Lip Sync

    HeyGen
    9.0
    Leonardo AI
    Not rated

  • Video Translation

    HeyGen
    9.0
    Leonardo AI
    Not rated

  • Ease of Use

    HeyGen leads by 0.5
    HeyGen
    8.5
    Leonardo AI
    8.0

  • Value for Money

    Leonardo AI leads by 0.8
    HeyGen
    7.0
    Leonardo AI
    7.8

  • Developer & Team Features

    HeyGen
    8.0
    Leonardo AI
    Not rated

  • Image Quality

    HeyGen
    Not rated
    Leonardo AI
    8.7

  • Model Variety

    HeyGen
    Not rated
    Leonardo AI
    9.0

  • Customization & Control

    HeyGen
    Not rated
    Leonardo AI
    8.8

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

HeyGen

Pros

  • Free plan with no time limit, though capped at 3 videos a month
  • Video Translation with voice preservation and lip-sync in 175+ languages
  • Text-based editor with Brand Kit, captions and multi-user editing
  • Custom avatars and voice cloning on every plan, including Free
  • Public API with CLI and MCP server, and iOS and Android apps
  • Business plan adds SAML/SSO, SCORM export and LMS integrations

Cons

  • Free plan limits videos to 1 minute and 3 per month
  • 4K export and advanced AI models need Pro at $49 per month or higher
  • Credit-based pricing makes the cost of a video depend on model, length and complexity
  • Business starts at $149 per month plus $20 for each extra seat
  • Android app is stated as available in the U.S. only

Leonardo AI

Pros

  • Free plan with 150 tokens per day
  • Many first-party and third-party image and video models in one account
  • Personal model training on paid plans
  • AI Canvas for inpainting and outpainting
  • Apps for iOS and Android, plus a pay-as-you-go API

Cons

  • Free generations are public and the daily allowance is small
  • Token costs vary by model and settings, so spend is hard to predict
  • Unlimited relaxed video generation needs the $60 Ultimate plan
  • Official pricing page blocks automated access, so plan details need checking on the site

Platforms

  • Web
    HeyGen
    Supported
    Leonardo AI
    Supported
  • Windows
    HeyGen
    Not supported
    Leonardo AI
    Not supported
  • macOS
    HeyGen
    Not supported
    Leonardo AI
    Not supported
  • iOS
    HeyGen
    Supported
    Leonardo AI
    Supported
  • Android
    HeyGen
    Supported
    Leonardo AI
    Supported
  • API
    HeyGen
    Supported
    Leonardo AI
    Supported
  • Browser Extension
    HeyGen
    Not supported
    Leonardo AI
    Not supported
  • CLI
    HeyGen
    Supported
    Leonardo AI
    Not supported

Integrations

HeyGen

5 integrations
  • ChatGPT
  • Zapier
  • Make
  • n8n
  • HubSpot

Leonardo AI

5 integrations
  • Leonardo MCP server
  • Python SDK
  • TypeScript SDK
  • Cursor
  • VS Code

Company

  • Company
    HeyGen
    HeyGen
    Leonardo AI
    Leonardo Interactive Pty Ltd
  • Founded
    HeyGen
    2020
    Leonardo AI
    2022
  • Headquarters
    HeyGen
    Los Angeles, CA
    Leonardo AI
    Sydney, Australia
  • Monthly users
    HeyGen
    30M+
    Leonardo AI
    Not listed
  • Listing
    HeyGen
    Claimed
    Leonardo AI
    Claimed

Frequently asked questions

Is HeyGen better than Leonardo AI?

It depends on your workflow. HeyGen is built for Avatar-presented training and explainer videos. Leonardo AI is built for game and concept art.

What are the key feature differences between HeyGen and Leonardo AI?

HeyGen: Create avatar videos from text and translate them into 175+ languages. Leonardo AI: AI image and video studio with custom model training and a real-time canvas editor. HeyGen is rated 4.0/5 from 1 user review.

Does HeyGen or Leonardo AI have a free plan?

Yes, both do. HeyGen is freemium and Leonardo AI is freemium, and each has a free plan or trial.

Which is cheaper, HeyGen or Leonardo AI?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.