Adobe Firefly logo

Adobe Firefly

Editor reviewed

Generate images, video, audio and vectors with Adobe models and partner models

4.0(1 review)Freemiumfirefly.adobe.comUpdated
Visit website

About Adobe Firefly

Adobe Firefly is Adobe's generative AI platform for creating and editing images, video, audio and vector graphics from text prompts. It runs in a web app at firefly.adobe.com and in iOS and Android apps, and the same technology powers features inside Adobe apps such as Photoshop (Generative Fill, Generative Expand) and Illustrator. Adobe says its own Firefly models are trained on licensed and public domain content and that outputs are safe for commercial use, and it attaches Content Credentials to generated files.

Best for

  • Generative edits inside Photoshop and Illustrator
  • Commercial marketing assets
  • Vector artwork
  • Teams that need documented content licensing
  • Marketing and advertising assets: Produce campaign images and variants with Content Credentials attached.
  • Photo retouching: Add, remove or extend parts of a photo with Generative Fill in Photoshop.
  • Vector artwork: Generate editable vector graphics for logos and illustrations in Illustrator.
  • Short video clips: Create five-second video clips from text or images for social content.
  • Moodboarding: Collect and generate visual ideas in Firefly Boards.

Not ideal for

  • Text-only code generation
  • Users who want unlimited free generation

Popular with

  • Graphic designers
  • Marketing teams
  • Creative agencies
  • Photographers
  • Adobe Creative Cloud users
  • Enterprise creative teams

Key features

  • Text to image
  • Generative Fill and Expand
  • Video generation
  • Vector graphics
  • Audio tools
  • Firefly Boards
  • Partner models
  • Content Credentials
  • Firefly Services API

Pros and cons

Pros

  • Adobe states its own models are trained on licensed and public domain content
  • Generative Fill and Expand work inside Photoshop, and vector generation connects to Illustrator
  • One workspace for Adobe models and 30+ partner models across image, video and audio
  • Free tier needs no plan, and credits are shared across web, mobile and desktop apps
  • Enterprise IP indemnification is available for select outputs

Cons

  • Premium features use credits that reset monthly and do not roll over
  • Partner model outputs follow the partner's terms, not Adobe's own training-data approach
  • Free tier limits are daily and no credit count is published
  • Reviewers note text in images and faces or complex anatomy can look distorted, and artistic range is seen as behind Midjourney

Pricing

Plans as listed by the vendor on . Check their site for current prices.

See firefly.adobe.com

Free

$0

Limited free daily generations across image, video and audio

  • Daily generation limits
  • Popular partner models
  • No plan required

Firefly Standard

$9.99/month

2,000 generative credits per month

  • 2,000 credits
  • Unlimited standard image features
  • Up to 20 five-second videos
  • Firefly on web and mobile

Firefly Pro

Most popular

$19.99/month

4,000 generative credits per month

  • 4,000 credits
  • Unlimited standard image features
  • Up to 40 five-second videos
  • Partner models
  • Adobe Express Premium

Firefly Pro Plus

$49.99/month

10,000 generative credits per month

  • 10,000 credits
  • Up to 100 five-second videos
  • Adobe Express Premium
  • Photoshop on web and mobile

Firefly Premium

$199.99/month

50,000 generative credits per month

  • 50,000 credits
  • Unlimited Firefly Video Model generations
  • Adobe Express Premium
  • Photoshop on web and mobile

Our ratings

Scored out of 10 by the Finder Atlas editorial team.

8.4overall
Commercial IP Safety
9.0
Photoshop Integration
9.3
Image Quality
8.0
Model Variety
8.3
Value for Money
7.5

Platforms and integrations

Available on

  • Web
  • iOS
  • Android
  • API

Works with

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Express
  • Adobe Premiere Pro
  • Creative Cloud

Adobe Firefly alternatives

Other tools people compare with Adobe Firefly.

All 8 alternatives
  • PixPix logo
    PixPixFreemium

    Generate e-commerce product images, detail pages and marketing videos with one AI workspace

    Compare
  • Leonardo AI logo
    Leonardo AIFreemium

    AI image and video studio with custom model training and a real-time canvas editor

    Compare
  • Krea logo
    KreaFreemium

    Generate and edit images, video and 3D with dozens of models in one workspace

    Compare
  • Canva logo
    CanvaFreemium

    Browser-based design platform with templates, collaboration tools and built-in AI image and video generation

    Compare
  • Topaz Labs logo

    AI upscaling, sharpening and restoration for photos and video, on desktop, web and iPhone

    Compare

Release history

  1. Adobe released Firefly apps for iOS and Android alongside a public beta of Firefly Boards with video generation

    Adobe released Firefly apps for iOS and Android alongside a public beta of Firefly Boards with video generation.

Reviews

4.0

Based on 1 review

  • ImageToImageAI
    2026-11-07
    4 out of 5

    Adobe Firefly combines text-to-image generation with editing features such as Generative Fill and Expand, plus vector, video, audio, and partner-model tools. The listing emphasizes its connection to Photoshop and Illustrator and Content Credentials, so it appears suited to creative teams already working in Adobe’s ecosystem.

Frequently asked questions

Are Adobe Firefly images safe for commercial use?

Adobe states that Firefly outputs are safe for commercial use and says its own models are trained on licensed and public domain content. Partner model outputs are covered by the partner's terms, so users decide whether they fit their project. Eligible enterprise customers can receive IP indemnification for select outputs.

Is Adobe Firefly free?

There is a free tier with limited daily generations across image, video and audio, and no plan is required. Adobe does not publish a credit count for it. Continued use needs a paid plan, starting at $9.99 per month for Firefly Standard.

What are generative credits?

Credits pay for premium features such as video, audio and partner model outputs. Each paid plan includes a monthly amount (2,000 to 50,000) that resets every billing cycle and does not roll over. Standard image and vector generation does not use credits on paid plans.

Does Adobe Firefly have a mobile app?

Yes. Adobe released Firefly apps for iOS and Android in June 2025. Credits are shared across the web app, mobile app and compatible desktop apps within a plan.

Does Adobe Firefly have an API?

Yes. Firefly Services APIs are available through the Adobe Developer Console, and Adobe publishes a JavaScript SDK (@adobe/firefly-apis). Enterprise customers need a Firefly Services entitlement and an admin to grant developer access.

Which models can I use in Firefly?

Adobe's site says Firefly gives access to more than 30 models, including Adobe's own Firefly models and partner models from companies such as OpenAI, Google, Ideogram, Luma AI, Runway and Black Forest Labs.

More Image & Visual AI tools

View all