Vidu

Generate consistent AI videos from text, images and reference characters in one workspace

Freemiumvidu.comUpdated 19 Oct 2026

About Vidu

Vidu is an AI video generator from ShengShu Technology that turns text prompts, still images and reference material into short video clips. The service supports Text to Video, Image to Video (including first and last frame control) and Reference to Video, along with Text to Image and Reference to Image. Its current flagship model is Vidu Q4, alongside Vidu Q3 and Vidu S, a real-time model that the company says responds in milliseconds.

Best for

Short clips that need a consistent character or product across shots, and animating still images
Consistent character series: Saving a character in My References and reusing it across a set of short social videos.
Product animation: Turning product photos into short promotional clips with Image to Video.
Storyboard previews: Setting first and last frames to preview a shot before full production.
App-integrated generation: Calling the API from a custom tool to generate video programmatically.

Not ideal for

Long-form video editing, or users who need fully predictable per-video costs

Popular with

Content Creators
Marketers
Filmmakers
Social Media Managers
Developers

Screenshots

Key features

Reference to Video
My References
Image to Video
Text to Video
Text and Reference to Image
Vidu S real-time model
Vidu Agent and AI Templates
Off-Peak Mode
API Platform

Pros and cons

Pros

Reference to Video with a saved My References library helps keep characters and props consistent.
Supports text, image and reference inputs, plus first and last frame control.
Free credits let users test the product before paying.
Public API with published per-second pricing for each model and resolution.
Available on web, iOS, Android and a CLI.

Cons

Plan prices are not visible without loading the pricing page, and third-party sources disagree on them.
Credit costs vary by model and resolution, so per-video cost is hard to predict; 4K Q4 preview output costs 78 credits per second in the API.
CostBench reports user complaints about credits being spent on failed renders in the consumer product, and a 2.2/5 Trustpilot score from 17 reviews.
Clip generation only; scripting, sequencing and final mixing need other tools.

Pricing

Plans as listed by the vendor on 19 Oct 2026. Check their site for current prices.

See vidu.com

Free

Free credits for trying the generator

Free credits
watermarked output
10 references/month

Standard

Premium

$19.99/month

Higher volume and quality for frequent creators

More credits
higher resolution
faster queue

Ultimate

$59.99/month

Largest credit pool for heavy users

Highest credit allowance
300 references/month
priority queue

Enterprise

Custom/custom

Teams and organisations

Team and enterprise plans
API platform access

Our ratings

Scored out of 10 by the Finder Atlas editorial team.

7.8overall

Ease of Use: 8.2
Feature Depth: 8.0
Value for Money: 7.3
Performance & Speed: 8.0
Documentation & Support: 7.4

Platforms

Web
iOS
Android
CLI
API

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Release history

Apr 1, 2026
Press reports say ShengShu raised RMB 2 billion in a round led by Alibaba Cloud
Press reports say ShengShu raised RMB 2 billion in a round led by Alibaba Cloud.
Apr 1, 2024
Vidu was first unveiled at the Zhongguancun Forum in Beijing
Vidu was first unveiled at the Zhongguancun Forum in Beijing.

Reviews

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Frequently asked questions

Is Vidu free to use?

Vidu gives new users a set amount of free credits, and paid subscriptions are available for more credits and watermark-free output. The exact free credit amount is shown inside the product.

Who makes Vidu?

Vidu is developed by ShengShu Technology, a Beijing-based AI company founded in 2023, with a research link to Tsinghua University. The official mobile app is published under ShengShu AI HK Limited.

Can I keep the same character across several clips?

Yes. Reference to Video accepts multiple images of a subject, and My References lets you save characters, props and scenes for reuse.

Does Vidu have an API?

Yes. Enterprises and developers can use the API platform at platform.vidu.com, which is billed in credits that vary by model and resolution.

Are there official mobile apps?

Yes. The Vidu - AI Video Generator app is on Google Play (package com.vidu.oversea) and the App Store. Several unrelated apps use similar names, so check that the publisher is ShengShu.