AirOps vs Profound

Features, pricing, ratings, and pros and cons, side by side.

Profound logo

Profound

Track how ChatGPT, Perplexity and Gemini mention your brand, then act with AI agents

Free trial

Verdict

AirOps and Profound are both Sales & Marketing AI tools. Only Profound has a free plan or trial.

Best overall

Profound

  • Marketing teams
  • SEO and content teams
  • Brand managers
  • Agencies

Choose AirOps if

  • You want a tool built for scaling brand-governed content production and refreshes while tracking visibility in AI answer engines.
  • Combines AI visibility measurement with agent-based content creation and publishing in one platform.
  • Native publishing to 13 CMS platforms, including WordPress, Webflow, Shopify and HubSpot.

Choose Profound if

  • You want a tool built for measuring brand visibility and citations across AI answer engines, and turning that data into content and page updates.
  • Covers up to nine answer engines, including ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
  • Combines monitoring with action through AI Marketer agents that draft work for approval.
Best value
Profound
Best for beginners
Profound
Best for business
AirOps

Features

17 features compared.

  • Insights and AI Visibility Tracking
    AirOps
    Available
    Profound
    Not available
  • Playbooks
    AirOps
    Available
    Profound
    Not available
  • Workflows
    AirOps
    Available
    Profound
    Not available
  • Grids
    AirOps
    Available
    Profound
    Not available
  • Brand Kits and Knowledge Bases
    AirOps
    Available
    Profound
    Not available
  • Human Review Inbox
    AirOps
    Available
    Profound
    Not available
  • Native CMS Publishing
    AirOps
    Available
    Profound
    Not available
  • Content Scoring
    AirOps
    Available
    Profound
    Not available
  • MCP Server and API
    AirOps
    Available
    Profound
    Not available
  • Answer Engine Insights
    AirOps
    Not available
    Profound
    Available
  • Prompt Volumes
    AirOps
    Not available
    Profound
    Available
  • Shopping Visibility
    AirOps
    Not available
    Profound
    Available
  • Agent Analytics
    AirOps
    Not available
    Profound
    Available
  • AI Marketer
    AirOps
    Not available
    Profound
    Available
  • Context Manager
    AirOps
    Not available
    Profound
    Available
  • FactCheck and Sentiment
    AirOps
    Not available
    Profound
    Available
  • Command Center
    AirOps
    Not available
    Profound
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    AirOps
    Free trial
    Profound
    Free trial
  • Free plan
    AirOps
    No
    Profound
    Yes
  • Starting price
    AirOps
    $199
    Profound
    $0
  • Plans
    AirOps
    3 plans
    Profound
    2 plans

AirOps plans

  • Solo

    $199/month

    Individuals running one brand or project

    • 35,000 tasks per month
    • 1 Brand Kit
    • 3 Knowledge Bases
    • single user
    • ChatGPT insights only
    • basic CMS and SEO integrations
  • Pro

    $1,999/month

    Small teams running one brand or project

    • 100,000 tasks per month
    • 1 Brand Kit
    • 5 Knowledge Bases
    • unlimited seats
    • insights across 7+ answer engines
    • CMS
    • SEO
    • AEO
    • social and project integrations
  • Enterprise

    Custom/custom

    Organizations needing enterprise-grade content operations

    • Custom task
    • prompt and page limits
    • unlimited Brand Kits and Knowledge Bases
    • custom agent builds
    • dedicated account manager
    • 1:1 expert onboarding

Profound plans

  • Trial

    $0

    Limited free trial to test the platform

    • 50 unique prompts tracked daily for 7 days
    • ChatGPT
    • Gemini and Google AI Overviews
    • limited AI Marketer credits
    • 5 Prompt Volumes searches
    • unlimited seats
  • Enterprise

    Most popular

    Custom/month

    Tailored plan for brands and teams, sold through the accounts team

    • Up to 9 answer engines
    • custom prompts
    • ChatGPT Shopping
    • all-time data history
    • CSV and JSON exports
    • API access
    • SSO
    • SOC 2
    • dedicated support

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

AirOps
7.7overall
Profound
7.8overall

AirOps leads in 1 category and Profound in 3, with 1 tied.

  • Ease of Use

    Profound leads by 0.5
    AirOps
    7.3
    Profound
    7.8
  • Feature Depth

    Profound leads by 0.2
    AirOps
    8.6
    Profound
    8.8
  • Value for Money

    AirOps leads by 0.3
    AirOps
    6.8
    Profound
    6.5
  • Performance & Speed

    Profound leads by 0.4
    AirOps
    7.6
    Profound
    8.0
  • Documentation & Support

    Tied
    AirOps
    8.0
    Profound
    8.0

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

AirOps

Pros

  • Combines AI visibility measurement with agent-based content creation and publishing in one platform.
  • Native publishing to 13 CMS platforms, including WordPress, Webflow, Shopify and HubSpot.
  • Human review checkpoints, version comparison and rollback before content goes live.
  • Brand Kits and Knowledge Bases keep output tied to brand voice and proprietary data.
  • Public API and MCP server allow use from developer tools and AI clients.

Cons

  • Paid plan prices are not published on the official site, making cost comparison difficult.
  • Third-party estimates show a large jump from Solo (about $200/month) to Pro (about $2,000/month) with no middle tier.
  • Task-based billing can be hard to predict, with per-task overage charges.
  • Solo only provides ChatGPT insights; multi-engine tracking requires Pro or higher.

Profound

Pros

  • Covers up to nine answer engines, including ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
  • Combines monitoring with action through AI Marketer agents that draft work for approval.
  • Agent Analytics connects to CDN and cloud providers such as Cloudflare, Akamai and AWS.
  • Enterprise controls include SSO, SCIM, RBAC and SOC 2.
  • Documented API and MCP access for pulling data into reports and pipelines.

Cons

  • No published prices; paid plans require talking to the accounts team.
  • The free Trial is limited to 50 prompts for 7 days with no data history or exports.
  • Third-party reports of a mid-September 2026 pricing change removing self-serve plans make costs hard to compare.
  • API, exports and SSO are not included in the Trial.

Platforms

  • Web
    AirOps
    Supported
    Profound
    Supported
  • Windows
    AirOps
    Not supported
    Profound
    Not supported
  • macOS
    AirOps
    Not supported
    Profound
    Not supported
  • iOS
    AirOps
    Not supported
    Profound
    Not supported
  • Android
    AirOps
    Not supported
    Profound
    Not supported
  • API
    AirOps
    Supported
    Profound
    Supported
  • Browser Extension
    AirOps
    Not supported
    Profound
    Not supported

Integrations

AirOps

27 integrations
  • Builder.io
  • Contentstack
  • Contentful
  • Craft CMS
  • Framer
  • Ghost
  • HubSpot CMS
  • Sanity
  • Shopify
  • Strapi
  • Storyblok
  • Webflow
  • WordPress
  • Crowdin
  • Gmail
  • Slack
  • Gong
  • YouTube
  • Reddit
  • Airtable
  • Asana
  • ClickUp
  • Google Docs
  • Google Sheets
  • Monday.com
  • Notion
  • Wrike

Profound

9 integrations
  • Akamai
  • AWS
  • Cloudflare
  • Fastly
  • Google Analytics
  • Google Cloud Platform
  • Netlify
  • Vercel
  • WordPress

Company

  • Company
    AirOps
    AirOps
    Profound
    Profound
  • Founded
    AirOps
    2021
    Profound
    2024
  • Headquarters
    AirOps
    San Francisco, CA
    Profound
    New York, NY
  • Listing
    AirOps
    Claimed
    Profound
    Claimed

Frequently asked questions

Is AirOps better than Profound?

It depends on your workflow. AirOps is built for scaling brand-governed content production and refreshes while tracking visibility in AI answer engines. Profound is built for measuring brand visibility and citations across AI answer engines, and turning that data into content and page updates.

What are the key feature differences between AirOps and Profound?

AirOps: Content engineering platform for winning visibility in AI search and answer engines. Profound: Track how ChatGPT, Perplexity and Gemini mention your brand, then act with AI agents.

Does AirOps or Profound have a free plan?

Profound has a free plan or trial; AirOps is paid only.

Which is cheaper, AirOps or Profound?

AirOps starts at $199 and Profound starts at $0. See the pricing table above for what each tier includes.