Trial
$0
Limited free trial to test the platform
- 50 unique prompts tracked daily for 7 days
- ChatGPT
- Gemini and Google AI Overviews
- limited AI Marketer credits
- 5 Prompt Volumes searches
- unlimited seats
Profound
Track how ChatGPT, Perplexity and Gemini mention your brand, then act with AI agents
Free trialtryprofound.comUpdated
About Profound
Profound is a marketing platform for AI search. It tracks how answer engines such as ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, DeepSeek and Google AI Overviews mention and cite a brand, and shows which prompts, sources and competitors shape those answers. Marketing teams use it to see their visibility, sentiment and accuracy in AI-generated responses, and to measure how AI bots crawl and refer traffic to their pages.
Best for
- Measuring brand visibility and citations across AI answer engines, and turning that data into content and page updates
- AI Visibility Benchmarking: Compare a brand's share of mentions and citations against competitors across answer engines.
- Content Refresh: Use AI Marketer to rewrite pages that have lost AI citations and route drafts for approval.
- Brand Accuracy Monitoring: Use FactCheck to flag incorrect claims AI tools make about a company or product.
- Bot Traffic Analysis: Use Agent Analytics to see which AI crawlers read and refer traffic to site pages.
- E-commerce Shopping Tracking: Monitor how products surface in ChatGPT Shopping.
Not ideal for
- Solo founders or small businesses needing a low-cost, self-serve price point
Popular with
- Marketing teams
- SEO and content teams
- Brand managers
- Agencies
- Enterprise marketers
Screenshots
Key features
- Answer Engine Insights
- Prompt Volumes
- Shopping Visibility
- Agent Analytics
- AI Marketer
- Context Manager
- FactCheck and Sentiment
- Command Center
Pros and cons
Pros
- Covers up to nine answer engines, including ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
- Combines monitoring with action through AI Marketer agents that draft work for approval.
- Agent Analytics connects to CDN and cloud providers such as Cloudflare, Akamai and AWS.
- Enterprise controls include SSO, SCIM, RBAC and SOC 2.
- Documented API and MCP access for pulling data into reports and pipelines.
Cons
- No published prices; paid plans require talking to the accounts team.
- The free Trial is limited to 50 prompts for 7 days with no data history or exports.
- Third-party reports of a mid-September 2026 pricing change removing self-serve plans make costs hard to compare.
- API, exports and SSO are not included in the Trial.
Pricing
Plans as listed by the vendor on . Check their site for current prices.
Enterprise
Most popularCustom/month
Tailored plan for brands and teams, sold through the accounts team
- Up to 9 answer engines
- custom prompts
- ChatGPT Shopping
- all-time data history
- CSV and JSON exports
- API access
- SSO
- SOC 2
- dedicated support
Our ratings
Scored out of 10 by the Finder Atlas editorial team.
7.8overall
- Ease of Use
- 7.8
- Feature Depth
- 8.8
- Value for Money
- 6.5
- Performance & Speed
- 8.0
- Documentation & Support
- 8.0
Platforms and integrations
Available on
- Web
- API
Works with
- Akamai
- AWS
- Cloudflare
- Fastly
- Google Analytics
- Google Cloud Platform
- Netlify
- Vercel
- WordPress
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Release history
Reported $180M Series D at a $1.8B valuation, co-led by Sequoia Capital and Kleiner Perkins
Reported $180M Series D at a $1.8B valuation, co-led by Sequoia Capital and Kleiner Perkins.
Reported $96M funding round led by Lightspeed Venture Partners
Reported $96M funding round led by Lightspeed Venture Partners.
Reviews
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Frequently asked questions
What does Profound measure?
It runs structured prompts against AI answer engines and tracks citations, sentiment, ranking and competitive presence for a brand.
Which answer engines does it cover?
The Enterprise plan can track up to nine, including ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search. The Trial covers ChatGPT, Gemini and Google AI Overviews.
Is there a free trial?
Yes. The Trial plan tracks 50 unique prompts daily for 7 days with limited AI Marketer credits and suggestions.
How are agent runs billed?
Each Agent run uses credits based on complexity. The platform shows an estimated cost before a run and actual usage afterward, and accounts can allow overage billing or pause at the limit.
Does Profound have a public API?
Yes, the developer docs describe a REST API, a cookbook of queries and MCP access. The pricing page lists API access under Enterprise.
Is it only for AI search?
No. The FAQ says Profound supports general marketing work, not only AI search.
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