Arcads vs HeyGen

Features, pricing, ratings, and pros and cons, side by side.

Arcads logo

Arcads

Generate UGC-style video ads with AI actors without hiring creators or filming

4.0(1 review)Free trial

Verdict

Arcads and HeyGen are both Video AI tools. HeyGen scores higher in FinderAtlas's editorial review (8.3 vs 7.6 out of 10), led by ease of use and value for money. Only HeyGen has a free plan or trial. Only HeyGen is available on iOS, Android and CLI.

Best overall

HeyGen

  • Marketing teams
  • Corporate training and L&D teams
  • Sales teams
  • Content creators

Choose Arcads if

  • You want a tool built for producing many UGC-style ad variants for paid social testing without creators or filming.
  • Large library of more than 1,000 AI actors, plus custom actor creation.
  • Covers the full ad workflow: generation, captions, translation and editing in one tool.

Choose HeyGen if

  • You want a tool built for Avatar-presented training and explainer videos.
  • Free plan with no time limit, though capped at 3 videos a month.
  • Video Translation with voice preservation and lip-sync in 175+ languages.
Best value
HeyGen
Best for beginners
Arcads
Best for business
HeyGen

Features

17 features compared.

  • AI Actor Library
    Arcads
    Available
    HeyGen
    Not available
  • Lip-Sync and Emotion Control
    Arcads
    Available
    HeyGen
    Not available
  • Multi-Model Generation
    Arcads
    Available
    HeyGen
    Not available
  • Localization
    Arcads
    Available
    HeyGen
    Not available
  • Video Editing Tools
    Arcads
    Available
    HeyGen
    Not available
  • Ad Presets
    Arcads
    Available
    HeyGen
    Not available
  • Workflow Canvas
    Arcads
    Available
    HeyGen
    Not available
  • AI Video and Lip Sync APIs
    Arcads
    Available
    HeyGen
    Not available
  • AI Studio
    Arcads
    Not available
    HeyGen
    Available
  • Avatars
    Arcads
    Not available
    HeyGen
    Available
  • Video Translation
    Arcads
    Not available
    HeyGen
    Available
  • Video Agent
    Arcads
    Not available
    HeyGen
    Available
  • Multiple input types
    Arcads
    Not available
    HeyGen
    Available
  • Voice cloning
    Arcads
    Not available
    HeyGen
    Available
  • Interactive video and SCORM export
    Arcads
    Not available
    HeyGen
    Available
  • Developer API
    Arcads
    Not available
    HeyGen
    Available
  • Identity verification and moderation
    Arcads
    Not available
    HeyGen
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Arcads
    Free trial
    HeyGen
    Freemium
  • Free plan
    Arcads
    No
    HeyGen
    Yes
  • Starting price
    Arcads
    $29
    HeyGen
    $0
  • Plans
    Arcads
    4 plans
    HeyGen
    5 plans

Arcads plans

  • Lite

    $29/month

    Entry plan for short model-generated clips

    • 1,800 credits
    • no talking actors
  • Starter

    $110/month

    Individual marketers testing AI actor ads

    • 8,000 credits
    • talking AI actors
    • no captions
  • Creator

    $220/month

    Regular ad creators needing captions and workflows

    • 16,000 credits
    • captions
    • workflows
  • Pro

    $550/month

    Teams and heavy users

    • 48,000 credits
    • API access
    • unlimited team seats
    • custom actor cloning
    • credit rollover
    • ElevenLabs integration
    • Slack and call support

HeyGen plans

  • Free

    $0

    3 videos per month, up to 1 minute each

    • 1 custom avatar
    • 500+ stock avatars
    • 30+ languages
    • Up to 3 Photo Avatars
    • 1 voice clone
    • Standard processing
  • Creator

    Most popular

    $29/month

    600 credits per month, videos up to 30 minutes

    • Watermark removal
    • Unlimited Photo Avatars
    • Voice cloning
    • 175+ languages and dialects
    • Credit rollover
    • 700+ stock avatars
    • Fast processing
  • Pro

    $49/month

    From 1,000 credits per month, videos up to 30 minutes

    • Everything in Creator
    • 4K export
    • Faster processing
    • Customizable monthly usage
    • All advanced AI models
    • Editing of translated scripts
  • Business

    $149/month

    1,500 credits per month plus $20 per extra seat, videos up to 60 minutes

    • Team seats
    • Workspace collaboration
    • SAML/SSO
    • Centralized billing
    • 5+ custom avatars
    • Interactive video
    • SCORM export
    • LMS integrations
    • Credit packs or auto-reload
  • Enterprise

    Custom/custom

    Contact sales

    • No maximum video length
    • SCIM provisioning
    • MFA
    • Invoice billing
    • Priority support
    • Dedicated customer success manager
    • Custom onboarding

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Arcads
7.6overall
HeyGen
8.3overall

Arcads leads in 0 categories and HeyGen in 2.

  • Ease of Use

    HeyGen leads by 0.2
    Arcads
    8.3
    HeyGen
    8.5
  • Feature Depth

    Arcads
    8.0
    HeyGen
    Not rated
  • Value for Money

    HeyGen leads by 0.2
    Arcads
    6.8
    HeyGen
    7.0
  • Performance & Speed

    Arcads
    7.8
    HeyGen
    Not rated
  • Documentation & Support

    Arcads
    7.0
    HeyGen
    Not rated
  • Avatar Realism & Lip Sync

    Arcads
    Not rated
    HeyGen
    9.0
  • Video Translation

    Arcads
    Not rated
    HeyGen
    9.0
  • Developer & Team Features

    Arcads
    Not rated
    HeyGen
    8.0

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Arcads

Pros

  • Large library of more than 1,000 AI actors, plus custom actor creation.
  • Covers the full ad workflow: generation, captions, translation and editing in one tool.
  • Access to several video and image models from a single account.
  • Localization into 30+ languages helps test the same ad across markets.
  • API and MCP options exist for teams that want to automate creative production.

Cons

  • Credit-based pricing is hard to predict; a talking-actor minute reportedly costs 800 credits, and runtime is rounded up to the minute.
  • Paid plans start at $29 for a limited tier and $110 for talking actors at list price, with no permanent free plan confirmed.
  • Captions, API access, custom actor cloning and credit rollover reportedly sit on higher tiers.
  • No public pricing page was reachable and no native mobile app was found.

HeyGen

Pros

  • Free plan with no time limit, though capped at 3 videos a month
  • Video Translation with voice preservation and lip-sync in 175+ languages
  • Text-based editor with Brand Kit, captions and multi-user editing
  • Custom avatars and voice cloning on every plan, including Free
  • Public API with CLI and MCP server, and iOS and Android apps
  • Business plan adds SAML/SSO, SCORM export and LMS integrations

Cons

  • Free plan limits videos to 1 minute and 3 per month
  • 4K export and advanced AI models need Pro at $49 per month or higher
  • Credit-based pricing makes the cost of a video depend on model, length and complexity
  • Business starts at $149 per month plus $20 for each extra seat
  • Android app is stated as available in the U.S. only

Platforms

  • Web
    Arcads
    Supported
    HeyGen
    Supported
  • Windows
    Arcads
    Not supported
    HeyGen
    Not supported
  • macOS
    Arcads
    Not supported
    HeyGen
    Not supported
  • iOS
    Arcads
    Not supported
    HeyGen
    Supported
  • Android
    Arcads
    Not supported
    HeyGen
    Supported
  • API
    Arcads
    Supported
    HeyGen
    Supported
  • Browser Extension
    Arcads
    Not supported
    HeyGen
    Not supported
  • CLI
    Arcads
    Not supported
    HeyGen
    Supported

Integrations

Arcads

1 integration
  • ElevenLabs

HeyGen

5 integrations
  • ChatGPT
  • Zapier
  • Make
  • n8n
  • HubSpot

Company

  • Company
    Arcads
    Arcads
    HeyGen
    HeyGen
  • Founded
    Arcads
    2024
    HeyGen
    2020
  • Headquarters
    Arcads
    Not listed
    HeyGen
    Los Angeles, CA
  • Monthly users
    Arcads
    Not listed
    HeyGen
    30M+
  • Listing
    Arcads
    Claimed
    HeyGen
    Claimed

Frequently asked questions

Is Arcads better than HeyGen?

It depends on your workflow. Arcads is built for producing many UGC-style ad variants for paid social testing without creators or filming. HeyGen is built for Avatar-presented training and explainer videos.

What are the key feature differences between Arcads and HeyGen?

Arcads: Generate UGC-style video ads with AI actors without hiring creators or filming. HeyGen: Create avatar videos from text and translate them into 175+ languages. Arcads is rated 4.0/5 from 1 user review. HeyGen is rated 4.0/5 from 1 user review.

Does Arcads or HeyGen have a free plan?

HeyGen has a free plan or trial; Arcads is paid only.

Which is cheaper, Arcads or HeyGen?

Arcads starts at $29 and HeyGen starts at $0. See the pricing table above for what each tier includes.