Arcads vs Riff

Features, pricing, ratings, and pros and cons, side by side.

Arcads logo

Arcads

Generate UGC-style video ads with AI actors without hiring creators or filming

4.0(1 review)Free trial

Verdict

Arcads is listed under Video AI and Riff under Productivity. Only Riff has a free plan or trial. Only Arcads is available on Web and offers an API. Only Riff is available on Chrome Extension.

Best overall

Riff

  • Founders
  • freelancers
  • sales and marketing professionals
  • social media managers

Choose Arcads if

  • You want a tool built for producing many UGC-style ad variants for paid social testing without creators or filming.
  • Large library of more than 1,000 AI actors, plus custom actor creation.
  • Covers the full ad workflow: generation, captions, translation and editing in one tool.

Choose Riff if

  • You want a tool built for writing quick replies and comments on social posts.
  • Free, with no account, subscription or API key.
  • Generation runs on-device with Gemini Nano, so text is not sent to a server.
Best value
Riff
Best for beginners
Arcads
Best for business
Riff

Features

16 features compared.

  • AI Actor Library
    Arcads
    Available
    Riff
    Not available
  • Lip-Sync and Emotion Control
    Arcads
    Available
    Riff
    Not available
  • Multi-Model Generation
    Arcads
    Available
    Riff
    Not available
  • Localization
    Arcads
    Available
    Riff
    Not available
  • Video Editing Tools
    Arcads
    Available
    Riff
    Not available
  • Ad Presets
    Arcads
    Available
    Riff
    Not available
  • Workflow Canvas
    Arcads
    Available
    Riff
    Not available
  • AI Video and Lip Sync APIs
    Arcads
    Available
    Riff
    Not available
  • On-device AI
    Arcads
    Not available
    Riff
    Available
  • Replies and comments
    Arcads
    Not available
    Riff
    Available
  • DM replies and first messages
    Arcads
    Not available
    Riff
    Available
  • Riff a post
    Arcads
    Not available
    Riff
    Available
  • Dials
    Arcads
    Not available
    Riff
    Available
  • Repurposing
    Arcads
    Not available
    Riff
    Available
  • Voices and presets
    Arcads
    Not available
    Riff
    Available
  • Never sends for you
    Arcads
    Not available
    Riff
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Arcads
    Free trial
    Riff
    Free
  • Free plan
    Arcads
    No
    Riff
    Yes
  • Starting price
    Arcads
    $29
    Riff
    $0
  • Plans
    Arcads
    4 plans
    Riff
    1 plan

Arcads plans

  • Lite

    $29/month

    Entry plan for short model-generated clips

    • 1,800 credits
    • no talking actors
  • Starter

    $110/month

    Individual marketers testing AI actor ads

    • 8,000 credits
    • talking AI actors
    • no captions
  • Creator

    $220/month

    Regular ad creators needing captions and workflows

    • 16,000 credits
    • captions
    • workflows
  • Pro

    $550/month

    Teams and heavy users

    • 48,000 credits
    • API access
    • unlimited team seats
    • custom actor cloning
    • credit rollover
    • ElevenLabs integration
    • Slack and call support

Riff plans

  • Free

    $0

    Free to use with no account, subscription or payment

    • Replies and comments
    • DM replies
    • Post and thread drafting
    • On-device Gemini Nano
    • No API key

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Arcads
7.6overall
Riff
7.8overall

Arcads leads in 2 categories and Riff in 1.

  • Ease of Use

    Arcads leads by 0.3
    Arcads
    8.3
    Riff
    8.0
  • Feature Depth

    Arcads leads by 0.5
    Arcads
    8.0
    Riff
    7.5
  • Value for Money

    Arcads
    6.8
    Riff
    Not rated
  • Performance & Speed

    Arcads
    7.8
    Riff
    Not rated
  • Documentation & Support

    Riff leads by 0.5
    Arcads
    7.0
    Riff
    7.5
  • Output Quality

    Arcads
    Not rated
    Riff
    6.8
  • Privacy

    Arcads
    Not rated
    Riff
    9.0

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Arcads

Pros

  • Large library of more than 1,000 AI actors, plus custom actor creation.
  • Covers the full ad workflow: generation, captions, translation and editing in one tool.
  • Access to several video and image models from a single account.
  • Localization into 30+ languages helps test the same ad across markets.
  • API and MCP options exist for teams that want to automate creative production.

Cons

  • Credit-based pricing is hard to predict; a talking-actor minute reportedly costs 800 credits, and runtime is rounded up to the minute.
  • Paid plans start at $29 for a limited tier and $110 for talking actors at list price, with no permanent free plan confirmed.
  • Captions, API access, custom actor cloning and credit rollover reportedly sit on higher tiers.
  • No public pricing page was reachable and no native mobile app was found.

Riff

Pros

  • Free, with no account, subscription or API key
  • Generation runs on-device with Gemini Nano, so text is not sent to a server
  • Covers replies, DMs, posts and X threads in one side panel
  • Never presses send, which keeps the user in control
  • Dials for tone, pitch and length, plus a Fresh score to avoid repetitive openings

Cons

  • Requires desktop Chrome 138 or newer and a one-time Gemini Nano download
  • Output quality is limited by the small on-device model
  • Chrome only; no Firefox, Safari or mobile support
  • Very new, with few reviews on the Chrome Web Store

Platforms

  • Web
    Arcads
    Supported
    Riff
    Not supported
  • Windows
    Arcads
    Not supported
    Riff
    Not supported
  • macOS
    Arcads
    Not supported
    Riff
    Not supported
  • iOS
    Arcads
    Not supported
    Riff
    Not supported
  • Android
    Arcads
    Not supported
    Riff
    Not supported
  • API
    Arcads
    Supported
    Riff
    Not supported
  • Browser Extension
    Arcads
    Not supported
    Riff
    Not supported
  • Chrome Extension
    Arcads
    Not supported
    Riff
    Supported

Integrations

Arcads

1 integration
  • ElevenLabs

Riff

No integrations listed.

Company

  • Company
    Arcads
    Arcads
    Riff
    Zima Media OÜ
  • Founded
    Arcads
    2024
    Riff
    Not listed
  • Headquarters
    Arcads
    Not listed
    Riff
    Tallinn, Estonia
  • Listing
    Arcads
    Claimed
    Riff
    Claimed

Frequently asked questions

Is Arcads better than Riff?

It depends on your workflow. Arcads is built for producing many UGC-style ad variants for paid social testing without creators or filming. Riff is built for writing quick replies and comments on social posts.

What are the key feature differences between Arcads and Riff?

Arcads: Generate UGC-style video ads with AI actors without hiring creators or filming. Riff: Draft fresh replies, DMs and posts for X, LinkedIn, Facebook and Instagram on-device. Arcads is rated 4.0/5 from 1 user review.

Does Arcads or Riff have a free plan?

Riff has a free plan or trial; Arcads is paid only.

Which is cheaper, Arcads or Riff?

Arcads starts at $29 and Riff starts at $0. See the pricing table above for what each tier includes.