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Ideogram vs Recraft

Features, pricing, ratings, and pros and cons, side by side.

Ideogram logo

Ideogram

AI image generator for posters, logos and graphics with readable in-image text

4.0(1 review)Freemium
Visit websiteView details

Verdict

Ideogram and Recraft are both Image & Visual AI tools. Both have a free plan or trial. Only Recraft is available on Android and Chrome Extension.

Best overall

Ideogram

  • Graphic designers
  • Marketers
  • Small business owners
  • Print-on-demand sellers

Choose Ideogram if

  • You want a tool built for posters and logos with text.
  • Designed for images that contain text, such as posters, logos and packaging.
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal.

Choose Recraft if

  • You want a tool built for vector graphics and icons.
  • Generates editable SVG vectors on every plan, including Free.
  • Custom styles and color palettes keep output consistent with a brand.
Best for beginners
Ideogram
Best for business
Ideogram

Features

18 features compared.

  • Text rendering
    Ideogram
    Available
    Recraft
    Not available
  • Ideogram 4.5 model
    Ideogram
    Available
    Recraft
    Not available
  • Canvas, Magic Fill and Extend
    Ideogram
    Available
    Recraft
    Not available
  • Batch Generation
    Ideogram
    Available
    Recraft
    Not available
  • Custom Models
    Ideogram
    Available
    Recraft
    Not available
  • Background Remover and Upscale
    Ideogram
    Available
    Recraft
    Not available
  • Private generation
    Ideogram
    Available
    Recraft
    Not available
  • Ideogram MCP
    Ideogram
    Available
    Recraft
    Not available
  • Public API
    Ideogram
    Available
    Recraft
    Not available
  • Raster and vector generation
    Ideogram
    Not available
    Recraft
    Available
  • Custom styles
    Ideogram
    Not available
    Recraft
    Available
  • Color palettes
    Ideogram
    Not available
    Recraft
    Available
  • Vector Editor and canvas
    Ideogram
    Not available
    Recraft
    Available
  • Image tools
    Ideogram
    Not available
    Recraft
    Available
  • Mockups
    Ideogram
    Not available
    Recraft
    Available
  • Agentic chat and Design Agent
    Ideogram
    Not available
    Recraft
    Available
  • External models
    Ideogram
    Not available
    Recraft
    Available
  • Video generation
    Ideogram
    Not available
    Recraft
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Ideogram
    Freemium
    Recraft
    Freemium
  • Free plan
    Ideogram
    Yes
    Recraft
    Yes
  • Starting price
    Ideogram
    $0
    Recraft
    $0
  • Plans
    Ideogram
    5 plans
    Recraft
    4 plans

Ideogram plans

  • Free

    $0

    30 credits per week; Google, Apple or Microsoft sign-in only

    • 30 weekly credits
    • Public generations only

  • Plus

    $20/month

    2,400 credits per month; $15 per month billed yearly ($180)

    • 2,400 monthly credits
    • Private generation
    • Quality export

  • Pro

    $60/month

    7,500 credits per month; $42 per month billed yearly ($504)

    • 7,500 monthly credits
    • Everything in Plus
    • Batch Generation
    • Larger generation queue

  • Team

    $30/user/mo

    3,600 credits per user; minimum 2 users; $20 per user per month billed yearly

    • 3,600 credits per user
    • Central billing and administration
    • Credits assigned per member

  • Enterprise

    Custom/custom

    Allowances and features set by agreement

    • Custom credits
    • Organization agreement
    • Prepaid shared balance option

Recraft plans

  • Free

    $0

    Daily credits to try image and vector generation; images are public

    • Daily credit allowance
    • Vector generation and Vector Editor
    • Up to 2 images per prompt
    • 3 image uploads per day
    • Public images with no commercial license

  • Basic

    $12/month

    1,000 credits per month for individuals; $10 per month billed annually

    • 1,000 monthly credits
    • Private images
    • Commercial rights
    • Credit top-ups
    • No video generation

  • Pro

    Most popular

    $20/month

    Starts at 2,000 credits per month for $20; larger tiers up to 16,000 credits at $160

    • 2,000 to 16,000 monthly credits
    • Private images
    • Commercial rights
    • Video generation
    • Credit top-ups

  • Teams

    $22/user/mo

    Shared workspace, minimum 2 seats; starts at 2,000 credits per seat per month

    • Shared custom styles
    • Centralized account management
    • SSO
    • Priority support
    • Video generation
    • Credits not shared between members

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Ideogram
8.3overall
Recraft
8.3overall

Ideogram leads in 0 categories and Recraft in 0, with 1 tied.

  • Typography & In-Image Text

    Ideogram
    9.2
    Recraft
    Not rated

  • Graphic Design Layout

    Ideogram
    8.7
    Recraft
    Not rated

  • Photorealism

    Ideogram
    8.3
    Recraft
    Not rated

  • Editing Tools

    Ideogram
    8.0
    Recraft
    Not rated

  • Value for Money

    Tied
    Ideogram
    7.5
    Recraft
    7.5

  • Vector (.SVG) Quality & Paths

    Ideogram
    Not rated
    Recraft
    8.8

  • Brand Style Consistency

    Ideogram
    Not rated
    Recraft
    8.7

  • Editing Toolset

    Ideogram
    Not rated
    Recraft
    8.5

  • Integrations & API

    Ideogram
    Not rated
    Recraft
    8.2

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Ideogram

Pros

  • Designed for images that contain text, such as posters, logos and packaging
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal
  • Public API, MCP integration and iOS app
  • Ideogram 4.0 is an open-weight model
  • Team plan with central billing and per-member credits

Cons

  • Free plan gives 30 credits per week and all generations are public
  • Private generation requires a paid plan starting at $20 per month
  • Email-and-password free accounts receive no credits
  • Unused credits do not roll over, and edits and upscales need credits even after the slower queue starts
  • Some App Store reviewers report hallucinated or repeated errors despite precise prompts

Recraft

Pros

  • Generates editable SVG vectors on every plan, including Free
  • Custom styles and color palettes keep output consistent with a brand
  • Single workspace for generation, vector editing, upscaling, background removal and mockups
  • Gives access to external models such as Flux, GPT Image, Imagen and Nano Banana
  • Paid plans include private images and full commercial rights
  • Apps for iOS and Android, Figma and other plugins, and a public API and MCP server

Cons

  • Free plan images are public and not licensed for commercial use
  • Monthly credits expire each cycle, and costs per image vary by model (for example 2 credits for V4.1 and 10 for V4.1 Pro)
  • Video generation is not available on Free or Basic plans
  • Plan prices depend on credit tier, so cost rises quickly for heavy use

Platforms

  • Web
    Ideogram
    Supported
    Recraft
    Supported
  • Windows
    Ideogram
    Not supported
    Recraft
    Not supported
  • macOS
    Ideogram
    Not supported
    Recraft
    Not supported
  • iOS
    Ideogram
    Supported
    Recraft
    Supported
  • Android
    Ideogram
    Not supported
    Recraft
    Supported
  • API
    Ideogram
    Supported
    Recraft
    Supported
  • Browser Extension
    Ideogram
    Not supported
    Recraft
    Not supported
  • Chrome Extension
    Ideogram
    Not supported
    Recraft
    Supported

Integrations

Ideogram

No integrations listed.

Recraft

5 integrations
  • Figma
  • Framer
  • Google Docs
  • Google Slides
  • Claude (MCP connector)

Company

  • Company
    Ideogram
    Ideogram AI Inc.
    Recraft
    Recraft, Inc.
  • Founded
    Ideogram
    2023
    Recraft
    2022
  • Headquarters
    Ideogram
    Toronto, Canada
    Recraft
    London, UK
  • Listing
    Ideogram
    Claimed
    Recraft
    Claimed

Frequently asked questions

Is Ideogram better than Recraft?

It depends on your workflow. Ideogram is built for posters and logos with text. Recraft is built for vector graphics and icons.

What are the key feature differences between Ideogram and Recraft?

Ideogram: AI image generator for posters, logos and graphics with readable in-image text. Recraft: AI image and vector design studio with brand styles, editing tools and SVG export. Ideogram is rated 4.0/5 from 1 user review.

Does Ideogram or Recraft have a free plan?

Yes, both do. Ideogram is freemium and Recraft is freemium, and each has a free plan or trial.

Which is cheaper, Ideogram or Recraft?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.