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Profound vs Recraft

Features, pricing, ratings, and pros and cons, side by side.

Profound logo

Profound

Track how ChatGPT, Perplexity and Gemini mention your brand, then act with AI agents

Free trial
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Verdict

Profound is listed under Sales & Marketing AI and Recraft under Image & Visual AI. Recraft scores higher in FinderAtlas's editorial review (8.3 vs 7.8 out of 10), led by value for money. Both have a free plan or trial. Only Recraft is available on iOS, Android and Chrome Extension.

Best overall

Recraft

  • Graphic designers
  • Illustrators
  • Marketers
  • Brand and design teams

Choose Profound if

  • You want a tool built for measuring brand visibility and citations across AI answer engines, and turning that data into content and page updates.
  • Covers up to nine answer engines, including ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
  • Combines monitoring with action through AI Marketer agents that draft work for approval.

Choose Recraft if

  • You want a tool built for vector graphics and icons.
  • Generates editable SVG vectors on every plan, including Free.
  • Custom styles and color palettes keep output consistent with a brand.
Best for beginners
Profound
Best for business
Profound

Features

17 features compared.

  • Answer Engine Insights
    Profound
    Available
    Recraft
    Not available
  • Prompt Volumes
    Profound
    Available
    Recraft
    Not available
  • Shopping Visibility
    Profound
    Available
    Recraft
    Not available
  • Agent Analytics
    Profound
    Available
    Recraft
    Not available
  • AI Marketer
    Profound
    Available
    Recraft
    Not available
  • Context Manager
    Profound
    Available
    Recraft
    Not available
  • FactCheck and Sentiment
    Profound
    Available
    Recraft
    Not available
  • Command Center
    Profound
    Available
    Recraft
    Not available
  • Raster and vector generation
    Profound
    Not available
    Recraft
    Available
  • Custom styles
    Profound
    Not available
    Recraft
    Available
  • Color palettes
    Profound
    Not available
    Recraft
    Available
  • Vector Editor and canvas
    Profound
    Not available
    Recraft
    Available
  • Image tools
    Profound
    Not available
    Recraft
    Available
  • Mockups
    Profound
    Not available
    Recraft
    Available
  • Agentic chat and Design Agent
    Profound
    Not available
    Recraft
    Available
  • External models
    Profound
    Not available
    Recraft
    Available
  • Video generation
    Profound
    Not available
    Recraft
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Profound
    Free trial
    Recraft
    Freemium
  • Free plan
    Profound
    Yes
    Recraft
    Yes
  • Starting price
    Profound
    $0
    Recraft
    $0
  • Plans
    Profound
    2 plans
    Recraft
    4 plans

Profound plans

  • Trial

    $0

    Limited free trial to test the platform

    • 50 unique prompts tracked daily for 7 days
    • ChatGPT
    • Gemini and Google AI Overviews
    • limited AI Marketer credits
    • 5 Prompt Volumes searches
    • unlimited seats

  • Enterprise

    Most popular

    Custom/month

    Tailored plan for brands and teams, sold through the accounts team

    • Up to 9 answer engines
    • custom prompts
    • ChatGPT Shopping
    • all-time data history
    • CSV and JSON exports
    • API access
    • SSO
    • SOC 2
    • dedicated support

Recraft plans

  • Free

    $0

    Daily credits to try image and vector generation; images are public

    • Daily credit allowance
    • Vector generation and Vector Editor
    • Up to 2 images per prompt
    • 3 image uploads per day
    • Public images with no commercial license

  • Basic

    $12/month

    1,000 credits per month for individuals; $10 per month billed annually

    • 1,000 monthly credits
    • Private images
    • Commercial rights
    • Credit top-ups
    • No video generation

  • Pro

    Most popular

    $20/month

    Starts at 2,000 credits per month for $20; larger tiers up to 16,000 credits at $160

    • 2,000 to 16,000 monthly credits
    • Private images
    • Commercial rights
    • Video generation
    • Credit top-ups

  • Teams

    $22/user/mo

    Shared workspace, minimum 2 seats; starts at 2,000 credits per seat per month

    • Shared custom styles
    • Centralized account management
    • SSO
    • Priority support
    • Video generation
    • Credits not shared between members

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Profound
7.8overall
Recraft
8.3overall

Profound leads in 0 categories and Recraft in 1.

  • Ease of Use

    Profound
    7.8
    Recraft
    Not rated

  • Feature Depth

    Profound
    8.8
    Recraft
    Not rated

  • Value for Money

    Recraft leads by 1.0
    Profound
    6.5
    Recraft
    7.5

  • Performance & Speed

    Profound
    8.0
    Recraft
    Not rated

  • Documentation & Support

    Profound
    8.0
    Recraft
    Not rated

  • Vector (.SVG) Quality & Paths

    Profound
    Not rated
    Recraft
    8.8

  • Brand Style Consistency

    Profound
    Not rated
    Recraft
    8.7

  • Editing Toolset

    Profound
    Not rated
    Recraft
    8.5

  • Integrations & API

    Profound
    Not rated
    Recraft
    8.2

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Profound

Pros

  • Covers up to nine answer engines, including ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
  • Combines monitoring with action through AI Marketer agents that draft work for approval.
  • Agent Analytics connects to CDN and cloud providers such as Cloudflare, Akamai and AWS.
  • Enterprise controls include SSO, SCIM, RBAC and SOC 2.
  • Documented API and MCP access for pulling data into reports and pipelines.

Cons

  • No published prices; paid plans require talking to the accounts team.
  • The free Trial is limited to 50 prompts for 7 days with no data history or exports.
  • Third-party reports of a mid-September 2026 pricing change removing self-serve plans make costs hard to compare.
  • API, exports and SSO are not included in the Trial.

Recraft

Pros

  • Generates editable SVG vectors on every plan, including Free
  • Custom styles and color palettes keep output consistent with a brand
  • Single workspace for generation, vector editing, upscaling, background removal and mockups
  • Gives access to external models such as Flux, GPT Image, Imagen and Nano Banana
  • Paid plans include private images and full commercial rights
  • Apps for iOS and Android, Figma and other plugins, and a public API and MCP server

Cons

  • Free plan images are public and not licensed for commercial use
  • Monthly credits expire each cycle, and costs per image vary by model (for example 2 credits for V4.1 and 10 for V4.1 Pro)
  • Video generation is not available on Free or Basic plans
  • Plan prices depend on credit tier, so cost rises quickly for heavy use

Platforms

  • Web
    Profound
    Supported
    Recraft
    Supported
  • Windows
    Profound
    Not supported
    Recraft
    Not supported
  • macOS
    Profound
    Not supported
    Recraft
    Not supported
  • iOS
    Profound
    Not supported
    Recraft
    Supported
  • Android
    Profound
    Not supported
    Recraft
    Supported
  • API
    Profound
    Supported
    Recraft
    Supported
  • Browser Extension
    Profound
    Not supported
    Recraft
    Not supported
  • Chrome Extension
    Profound
    Not supported
    Recraft
    Supported

Integrations

Profound

9 integrations
  • Akamai
  • AWS
  • Cloudflare
  • Fastly
  • Google Analytics
  • Google Cloud Platform
  • Netlify
  • Vercel
  • WordPress

Recraft

5 integrations
  • Figma
  • Framer
  • Google Docs
  • Google Slides
  • Claude (MCP connector)

Company

  • Company
    Profound
    Profound
    Recraft
    Recraft, Inc.
  • Founded
    Profound
    2024
    Recraft
    2022
  • Headquarters
    Profound
    New York, NY
    Recraft
    London, UK
  • Listing
    Profound
    Claimed
    Recraft
    Claimed

Frequently asked questions

Is Profound better than Recraft?

It depends on your workflow. Profound is built for measuring brand visibility and citations across AI answer engines, and turning that data into content and page updates. Recraft is built for vector graphics and icons.

What are the key feature differences between Profound and Recraft?

Profound: Track how ChatGPT, Perplexity and Gemini mention your brand, then act with AI agents. Recraft: AI image and vector design studio with brand styles, editing tools and SVG export.

Does Profound or Recraft have a free plan?

Yes, both do. Profound is free trial and Recraft is freemium, and each has a free plan or trial.

Which is cheaper, Profound or Recraft?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.