Recraft vs Zoivu

Features, pricing, ratings, and pros and cons, side by side.

Zoivu logo

Zoivu

Create original characters and reuse them across looks, reference sheets, comics and stickers

Free trial

Verdict

Recraft and Zoivu are both Image & Visual AI tools. Recraft scores higher in FinderAtlas's editorial review (8.3 vs 7.9 out of 10). Both have a free plan or trial. Only Recraft is available on iOS, Android and Chrome Extension and offers an API.

Best overall

Recraft

  • Graphic designers
  • Illustrators
  • Marketers
  • Brand and design teams

Choose Recraft if

  • You want a tool built for vector graphics and icons.
  • Generates editable SVG vectors on every plan, including Free.
  • Custom styles and color palettes keep output consistent with a brand.

Choose Zoivu if

  • You want a tool built for designing an original character and keeping it consistent across outfits, poses, reference sheets and comic panels.
  • Character Director keeps identity, looks and references connected across new images.
  • Credit quote shown before each generation so costs are visible.
Best for beginners
Recraft
Best for business
Zoivu

Features

18 features compared.

  • Raster and vector generation
    Recraft
    Available
    Zoivu
    Not available
  • Custom styles
    Recraft
    Available
    Zoivu
    Not available
  • Color palettes
    Recraft
    Available
    Zoivu
    Not available
  • Vector Editor and canvas
    Recraft
    Available
    Zoivu
    Not available
  • Image tools
    Recraft
    Available
    Zoivu
    Not available
  • Mockups
    Recraft
    Available
    Zoivu
    Not available
  • Agentic chat and Design Agent
    Recraft
    Available
    Zoivu
    Not available
  • External models
    Recraft
    Available
    Zoivu
    Not available
  • Video generation
    Recraft
    Available
    Zoivu
    Not available
  • Character Director
    Recraft
    Not available
    Zoivu
    Available
  • Idea, photo or random start
    Recraft
    Not available
    Zoivu
    Available
  • Studio review and credit quote
    Recraft
    Not available
    Zoivu
    Available
  • Looks
    Recraft
    Not available
    Zoivu
    Available
  • Character reference sheets
    Recraft
    Not available
    Zoivu
    Available
  • Comic generator
    Recraft
    Not available
    Zoivu
    Available
  • Sticker packs
    Recraft
    Not available
    Zoivu
    Available
  • Style choices and output sizes
    Recraft
    Not available
    Zoivu
    Available
  • Credit top-ups
    Recraft
    Not available
    Zoivu
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Recraft
    Freemium
    Zoivu
    Free trial
  • Free plan
    Recraft
    Yes
    Zoivu
    Yes
  • Starting price
    Recraft
    $0
    Zoivu
    $0
  • Plans
    Recraft
    4 plans
    Zoivu
    5 plans

Recraft plans

  • Free

    $0

    Daily credits to try image and vector generation; images are public

    • Daily credit allowance
    • Vector generation and Vector Editor
    • Up to 2 images per prompt
    • 3 image uploads per day
    • Public images with no commercial license
  • Basic

    $12/month

    1,000 credits per month for individuals; $10 per month billed annually

    • 1,000 monthly credits
    • Private images
    • Commercial rights
    • Credit top-ups
    • No video generation
  • Pro

    Most popular

    $20/month

    Starts at 2,000 credits per month for $20; larger tiers up to 16,000 credits at $160

    • 2,000 to 16,000 monthly credits
    • Private images
    • Commercial rights
    • Video generation
    • Credit top-ups
  • Teams

    $22/user/mo

    Shared workspace, minimum 2 seats; starts at 2,000 credits per seat per month

    • Shared custom styles
    • Centralized account management
    • SSO
    • Priority support
    • Video generation
    • Credits not shared between members

Zoivu plans

  • Free

    $0/one-time

    Zoivu Lite with a one-time credit gift to try the product.

    • 60 Credits valid 14 days
    • 1 simultaneous generation
    • 50 Character Director replies total
    • 1 GB storage
  • Starter

    $9/month

    Entry paid plan with Lite capability.

    • 500 Credits per month
    • 1 simultaneous generation
    • 500 Director replies per month
    • Up to 1K output
    • 20 GB storage
  • Creator

    $29.90/month

    Core capability with multi-character scenes.

    • 2,000 Credits per month
    • 2 simultaneous generations
    • Unlimited Director replies (fair use)
    • 1K/2K/4K output
    • Up to 12 references per request
    • 50 GB storage
  • Pro

    Most popular

    $59.90/month

    Higher credit volume and four parallel generations.

    • 5,000 Credits per month
    • 4 simultaneous generations
    • Unlimited Director replies (fair use)
    • 1K/2K/4K output
    • 100 GB storage
  • Studio

    $119.90/month

    Highest credit volume and eight parallel generations.

    • 11,000 Credits per month
    • 8 simultaneous generations
    • Unlimited Director replies (fair use)
    • 1K/2K/4K output
    • 200 GB storage

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Recraft
8.3overall
Zoivu
7.9overall
  • Vector (.SVG) Quality & Paths

    Recraft
    8.8
    Zoivu
    Not rated
  • Brand Style Consistency

    Recraft
    8.7
    Zoivu
    Not rated
  • Editing Toolset

    Recraft
    8.5
    Zoivu
    Not rated
  • Integrations & API

    Recraft
    8.2
    Zoivu
    Not rated
  • Value for Money

    Recraft
    7.5
    Zoivu
    Not rated
  • Character Consistency

    Recraft
    Not rated
    Zoivu
    7.8
  • Creative Control

    Recraft
    Not rated
    Zoivu
    7.9
  • Output Variety

    Recraft
    Not rated
    Zoivu
    8.0
  • Ease of Use

    Recraft
    Not rated
    Zoivu
    8.2
  • Pricing Clarity

    Recraft
    Not rated
    Zoivu
    7.5

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Recraft

Pros

  • Generates editable SVG vectors on every plan, including Free
  • Custom styles and color palettes keep output consistent with a brand
  • Single workspace for generation, vector editing, upscaling, background removal and mockups
  • Gives access to external models such as Flux, GPT Image, Imagen and Nano Banana
  • Paid plans include private images and full commercial rights
  • Apps for iOS and Android, Figma and other plugins, and a public API and MCP server

Cons

  • Free plan images are public and not licensed for commercial use
  • Monthly credits expire each cycle, and costs per image vary by model (for example 2 credits for V4.1 and 10 for V4.1 Pro)
  • Video generation is not available on Free or Basic plans
  • Plan prices depend on credit tier, so cost rises quickly for heavy use

Zoivu

Pros

  • Character Director keeps identity, looks and references connected across new images
  • Credit quote shown before each generation so costs are visible
  • One workflow covers reference sheets, comics, stickers and avatars
  • Unused credits roll over for one billing cycle and top-up lots last 365 days
  • Terms permit commercial use of generated results

Cons

  • The free plan is a one-time 60-credit gift that expires after 14 days
  • Web only, with no mobile app or public API listed
  • Zoivu notes that faces, proportions and accessories can vary between generations
  • Starter is capped at 1K output and two user-added references, and 4K needs Creator or higher
  • Legal entity and company details are not published on the pages reviewed

Platforms

  • Web
    Recraft
    Supported
    Zoivu
    Supported
  • Windows
    Recraft
    Not supported
    Zoivu
    Not supported
  • macOS
    Recraft
    Not supported
    Zoivu
    Not supported
  • iOS
    Recraft
    Supported
    Zoivu
    Not supported
  • Android
    Recraft
    Supported
    Zoivu
    Not supported
  • API
    Recraft
    Supported
    Zoivu
    Not supported
  • Browser Extension
    Recraft
    Not supported
    Zoivu
    Not supported
  • Chrome Extension
    Recraft
    Supported
    Zoivu
    Not supported

Integrations

Recraft

5 integrations
  • Figma
  • Framer
  • Google Docs
  • Google Slides
  • Claude (MCP connector)

Zoivu

No integrations listed.

Company

  • Company
    Recraft
    Recraft, Inc.
    Zoivu
    Not listed
  • Founded
    Recraft
    2022
    Zoivu
    Not listed
  • Headquarters
    Recraft
    London, UK
    Zoivu
    Not listed
  • Listing
    Recraft
    Claimed
    Zoivu
    Not claimed

Frequently asked questions

Is Recraft better than Zoivu?

It depends on your workflow. Recraft is built for vector graphics and icons. Zoivu is built for designing an original character and keeping it consistent across outfits, poses, reference sheets and comic panels.

What are the key feature differences between Recraft and Zoivu?

Recraft: AI image and vector design studio with brand styles, editing tools and SVG export. Zoivu: Create original characters and reuse them across looks, reference sheets, comics and stickers.

Does Recraft or Zoivu have a free plan?

Yes, both do. Recraft is freemium and Zoivu is free trial, and each has a free plan or trial.

Which is cheaper, Recraft or Zoivu?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.