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HeyGen vs Murf AI

Features, pricing, ratings, and pros and cons, side by side.

Murf AI logo

Murf AI

Studio-quality AI voiceovers and text-to-speech API for creators, teams and voice agents

4.0(1 review)Freemium
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Verdict

HeyGen is listed under Video AI and Murf AI under Audio & Speech AI. Both have a free plan or trial. Only HeyGen is available on iOS, Android and CLI.

Best overall

Murf AI

  • E-learning designers
  • Video creators
  • Marketing teams
  • Developers building voice agents

Choose HeyGen if

  • You want a tool built for Avatar-presented training and explainer videos.
  • Free plan with no time limit, though capped at 3 videos a month.
  • Video Translation with voice preservation and lip-sync in 175+ languages.

Choose Murf AI if

  • You want a tool built for E-learning and training narration.
  • 200+ voices in 35+ languages.
  • Pitch, speed, emphasis and pronunciation controls in the studio.
Best for beginners
HeyGen
Best for business
HeyGen

Features

18 features compared.

  • AI Studio
    HeyGen
    Available
    Murf AI
    Not available
  • Avatars
    HeyGen
    Available
    Murf AI
    Not available
  • Video Translation
    HeyGen
    Available
    Murf AI
    Not available
  • Video Agent
    HeyGen
    Available
    Murf AI
    Not available
  • Multiple input types
    HeyGen
    Available
    Murf AI
    Not available
  • Voice cloning
    HeyGen
    Available
    Murf AI
    Not available
  • Interactive video and SCORM export
    HeyGen
    Available
    Murf AI
    Not available
  • Developer API
    HeyGen
    Available
    Murf AI
    Not available
  • Identity verification and moderation
    HeyGen
    Available
    Murf AI
    Not available
  • Murf Studio
    HeyGen
    Not available
    Murf AI
    Available
  • 200+ AI voices
    HeyGen
    Not available
    Murf AI
    Available
  • Voice controls
    HeyGen
    Not available
    Murf AI
    Available
  • Gen 2 model
    HeyGen
    Not available
    Murf AI
    Available
  • Voice Changer
    HeyGen
    Not available
    Murf AI
    Available
  • AI Dubbing
    HeyGen
    Not available
    Murf AI
    Available
  • Falcon 2 TTS API
    HeyGen
    Not available
    Murf AI
    Available
  • Murf Agents
    HeyGen
    Not available
    Murf AI
    Available
  • Integrations
    HeyGen
    Not available
    Murf AI
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    HeyGen
    Freemium
    Murf AI
    Freemium
  • Free plan
    HeyGen
    Yes
    Murf AI
    Yes
  • Starting price
    HeyGen
    $0
    Murf AI
    $0
  • Plans
    HeyGen
    5 plans
    Murf AI
    4 plans

HeyGen plans

  • Free

    $0

    3 videos per month, up to 1 minute each

    • 1 custom avatar
    • 500+ stock avatars
    • 30+ languages
    • Up to 3 Photo Avatars
    • 1 voice clone
    • Standard processing

  • Creator

    Most popular

    $29/month

    600 credits per month, videos up to 30 minutes

    • Watermark removal
    • Unlimited Photo Avatars
    • Voice cloning
    • 175+ languages and dialects
    • Credit rollover
    • 700+ stock avatars
    • Fast processing

  • Pro

    $49/month

    From 1,000 credits per month, videos up to 30 minutes

    • Everything in Creator
    • 4K export
    • Faster processing
    • Customizable monthly usage
    • All advanced AI models
    • Editing of translated scripts

  • Business

    $149/month

    1,500 credits per month plus $20 per extra seat, videos up to 60 minutes

    • Team seats
    • Workspace collaboration
    • SAML/SSO
    • Centralized billing
    • 5+ custom avatars
    • Interactive video
    • SCORM export
    • LMS integrations
    • Credit packs or auto-reload

  • Enterprise

    Custom/custom

    Contact sales

    • No maximum video length
    • SCIM provisioning
    • MFA
    • Invoice billing
    • Priority support
    • Dedicated customer success manager
    • Custom onboarding

Murf AI plans

  • Free

    $0

    Free workspace to try the studio; downloads are not supported

    • 10 minutes of voice generation
    • 10 minutes of transcription
    • Project preview sharing
    • Embed links

  • Creator

    $29/month

    For individual creators; $19 per month when billed annually

    • 24 hours of voice generation per year on annual billing
    • Unlimited downloads
    • Commercial rights

  • Business

    Most popular

    $99/month

    For teams and businesses; $66 per month when billed annually

    • 96 hours of voice generation per year on annual billing
    • 20 hours per month on monthly billing
    • Unlimited downloads
    • Priority support

  • Enterprise

    Custom/custom

    Contract pricing with admin controls

    • Workspace roles and permissions
    • SSO
    • Advanced voice cloning
    • SOC 2 and ISO 27001 compliance

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

HeyGen
8.3overall
Murf AI
8.3overall

HeyGen leads in 0 categories and Murf AI in 2.

  • Avatar Realism & Lip Sync

    HeyGen
    9.0
    Murf AI
    Not rated

  • Video Translation

    HeyGen
    9.0
    Murf AI
    Not rated

  • Ease of Use

    Murf AI leads by 0.1
    HeyGen
    8.5
    Murf AI
    8.6

  • Value for Money

    Murf AI leads by 0.3
    HeyGen
    7.0
    Murf AI
    7.3

  • Developer & Team Features

    HeyGen
    8.0
    Murf AI
    Not rated

  • Voice Quality

    HeyGen
    Not rated
    Murf AI
    8.7

  • Language & Voice Variety

    HeyGen
    Not rated
    Murf AI
    8.6

  • Editing Controls

    HeyGen
    Not rated
    Murf AI
    8.5

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

HeyGen

Pros

  • Free plan with no time limit, though capped at 3 videos a month
  • Video Translation with voice preservation and lip-sync in 175+ languages
  • Text-based editor with Brand Kit, captions and multi-user editing
  • Custom avatars and voice cloning on every plan, including Free
  • Public API with CLI and MCP server, and iOS and Android apps
  • Business plan adds SAML/SSO, SCORM export and LMS integrations

Cons

  • Free plan limits videos to 1 minute and 3 per month
  • 4K export and advanced AI models need Pro at $49 per month or higher
  • Credit-based pricing makes the cost of a video depend on model, length and complexity
  • Business starts at $149 per month plus $20 for each extra seat
  • Android app is stated as available in the U.S. only

Murf AI

Pros

  • 200+ voices in 35+ languages
  • Pitch, speed, emphasis and pronunciation controls in the studio
  • Integrations with Canva, Google Slides, PowerPoint and Adobe Captivate
  • Developer API with a low-latency Falcon 2 model for voice agents
  • Lists SOC 2, ISO 27001, GDPR and HIPAA compliance

Cons

  • Free plan allows only 10 minutes of generation and does not support downloads
  • Voice generation hours are capped on every self-serve plan and do not roll over
  • Creator is $29 per month on monthly billing; the $19 price requires annual billing
  • No mobile app

Platforms

  • Web
    HeyGen
    Supported
    Murf AI
    Supported
  • Windows
    HeyGen
    Not supported
    Murf AI
    Not supported
  • macOS
    HeyGen
    Not supported
    Murf AI
    Not supported
  • iOS
    HeyGen
    Supported
    Murf AI
    Not supported
  • Android
    HeyGen
    Supported
    Murf AI
    Not supported
  • API
    HeyGen
    Supported
    Murf AI
    Supported
  • Browser Extension
    HeyGen
    Not supported
    Murf AI
    Not supported
  • CLI
    HeyGen
    Supported
    Murf AI
    Not supported

Integrations

HeyGen

5 integrations
  • ChatGPT
  • Zapier
  • Make
  • n8n
  • HubSpot

Murf AI

4 integrations
  • Canva
  • Google Slides
  • PowerPoint
  • Adobe Captivate

Company

  • Company
    HeyGen
    HeyGen
    Murf AI
    Murf AI
  • Founded
    HeyGen
    2020
    Murf AI
    2020
  • Headquarters
    HeyGen
    Los Angeles, CA
    Murf AI
    Salt Lake City, UT
  • Monthly users
    HeyGen
    30M+
    Murf AI
    10M+
  • Listing
    HeyGen
    Claimed
    Murf AI
    Claimed

Frequently asked questions

Is HeyGen better than Murf AI?

It depends on your workflow. HeyGen is built for Avatar-presented training and explainer videos. Murf AI is built for E-learning and training narration.

What are the key feature differences between HeyGen and Murf AI?

HeyGen: Create avatar videos from text and translate them into 175+ languages. Murf AI: Studio-quality AI voiceovers and text-to-speech API for creators, teams and voice agents. HeyGen is rated 4.0/5 from 1 user review. Murf AI is rated 4.0/5 from 1 user review.

Does HeyGen or Murf AI have a free plan?

Yes, both do. HeyGen is freemium and Murf AI is freemium, and each has a free plan or trial.

Which is cheaper, HeyGen or Murf AI?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.