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Ideogram vs Riff

Features, pricing, ratings, and pros and cons, side by side.

Ideogram logo

Ideogram

AI image generator for posters, logos and graphics with readable in-image text

4.0(1 review)Freemium
Visit websiteView details

Verdict

Ideogram is listed under Image & Visual AI and Riff under Productivity. Ideogram scores higher in FinderAtlas's editorial review (8.3 vs 7.8 out of 10). Both have a free plan or trial. Only Ideogram is available on Web and iOS and offers an API. Only Riff is available on Chrome Extension.

Best overall

Ideogram

  • Graphic designers
  • Marketers
  • Small business owners
  • Print-on-demand sellers

Choose Ideogram if

  • You want a tool built for posters and logos with text.
  • Designed for images that contain text, such as posters, logos and packaging.
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal.

Choose Riff if

  • You want a tool built for writing quick replies and comments on social posts.
  • Free, with no account, subscription or API key.
  • Generation runs on-device with Gemini Nano, so text is not sent to a server.
Best for beginners
Riff
Best for business
Ideogram

Features

17 features compared.

  • Text rendering
    Ideogram
    Available
    Riff
    Not available
  • Ideogram 4.5 model
    Ideogram
    Available
    Riff
    Not available
  • Canvas, Magic Fill and Extend
    Ideogram
    Available
    Riff
    Not available
  • Batch Generation
    Ideogram
    Available
    Riff
    Not available
  • Custom Models
    Ideogram
    Available
    Riff
    Not available
  • Background Remover and Upscale
    Ideogram
    Available
    Riff
    Not available
  • Private generation
    Ideogram
    Available
    Riff
    Not available
  • Ideogram MCP
    Ideogram
    Available
    Riff
    Not available
  • Public API
    Ideogram
    Available
    Riff
    Not available
  • On-device AI
    Ideogram
    Not available
    Riff
    Available
  • Replies and comments
    Ideogram
    Not available
    Riff
    Available
  • DM replies and first messages
    Ideogram
    Not available
    Riff
    Available
  • Riff a post
    Ideogram
    Not available
    Riff
    Available
  • Dials
    Ideogram
    Not available
    Riff
    Available
  • Repurposing
    Ideogram
    Not available
    Riff
    Available
  • Voices and presets
    Ideogram
    Not available
    Riff
    Available
  • Never sends for you
    Ideogram
    Not available
    Riff
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Ideogram
    Freemium
    Riff
    Free
  • Free plan
    Ideogram
    Yes
    Riff
    Yes
  • Starting price
    Ideogram
    $0
    Riff
    $0
  • Plans
    Ideogram
    5 plans
    Riff
    1 plan

Ideogram plans

  • Free

    $0

    30 credits per week; Google, Apple or Microsoft sign-in only

    • 30 weekly credits
    • Public generations only

  • Plus

    $20/month

    2,400 credits per month; $15 per month billed yearly ($180)

    • 2,400 monthly credits
    • Private generation
    • Quality export

  • Pro

    $60/month

    7,500 credits per month; $42 per month billed yearly ($504)

    • 7,500 monthly credits
    • Everything in Plus
    • Batch Generation
    • Larger generation queue

  • Team

    $30/user/mo

    3,600 credits per user; minimum 2 users; $20 per user per month billed yearly

    • 3,600 credits per user
    • Central billing and administration
    • Credits assigned per member

  • Enterprise

    Custom/custom

    Allowances and features set by agreement

    • Custom credits
    • Organization agreement
    • Prepaid shared balance option

Riff plans

  • Free

    $0

    Free to use with no account, subscription or payment

    • Replies and comments
    • DM replies
    • Post and thread drafting
    • On-device Gemini Nano
    • No API key

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Ideogram
8.3overall
Riff
7.8overall

  • Typography & In-Image Text

    Ideogram
    9.2
    Riff
    Not rated

  • Graphic Design Layout

    Ideogram
    8.7
    Riff
    Not rated

  • Photorealism

    Ideogram
    8.3
    Riff
    Not rated

  • Editing Tools

    Ideogram
    8.0
    Riff
    Not rated

  • Value for Money

    Ideogram
    7.5
    Riff
    Not rated

  • Ease of Use

    Ideogram
    Not rated
    Riff
    8.0

  • Feature Depth

    Ideogram
    Not rated
    Riff
    7.5

  • Output Quality

    Ideogram
    Not rated
    Riff
    6.8

  • Privacy

    Ideogram
    Not rated
    Riff
    9.0

  • Documentation & Support

    Ideogram
    Not rated
    Riff
    7.5

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Ideogram

Pros

  • Designed for images that contain text, such as posters, logos and packaging
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal
  • Public API, MCP integration and iOS app
  • Ideogram 4.0 is an open-weight model
  • Team plan with central billing and per-member credits

Cons

  • Free plan gives 30 credits per week and all generations are public
  • Private generation requires a paid plan starting at $20 per month
  • Email-and-password free accounts receive no credits
  • Unused credits do not roll over, and edits and upscales need credits even after the slower queue starts
  • Some App Store reviewers report hallucinated or repeated errors despite precise prompts

Riff

Pros

  • Free, with no account, subscription or API key
  • Generation runs on-device with Gemini Nano, so text is not sent to a server
  • Covers replies, DMs, posts and X threads in one side panel
  • Never presses send, which keeps the user in control
  • Dials for tone, pitch and length, plus a Fresh score to avoid repetitive openings

Cons

  • Requires desktop Chrome 138 or newer and a one-time Gemini Nano download
  • Output quality is limited by the small on-device model
  • Chrome only; no Firefox, Safari or mobile support
  • Very new, with few reviews on the Chrome Web Store

Platforms

  • Web
    Ideogram
    Supported
    Riff
    Not supported
  • Windows
    Ideogram
    Not supported
    Riff
    Not supported
  • macOS
    Ideogram
    Not supported
    Riff
    Not supported
  • iOS
    Ideogram
    Supported
    Riff
    Not supported
  • Android
    Ideogram
    Not supported
    Riff
    Not supported
  • API
    Ideogram
    Supported
    Riff
    Not supported
  • Browser Extension
    Ideogram
    Not supported
    Riff
    Not supported
  • Chrome Extension
    Ideogram
    Not supported
    Riff
    Supported

Company

  • Company
    Ideogram
    Ideogram AI Inc.
    Riff
    Zima Media OÜ
  • Founded
    Ideogram
    2023
    Riff
    Not listed
  • Headquarters
    Ideogram
    Toronto, Canada
    Riff
    Tallinn, Estonia
  • Listing
    Ideogram
    Claimed
    Riff
    Claimed

Frequently asked questions

Is Ideogram better than Riff?

It depends on your workflow. Ideogram is built for posters and logos with text. Riff is built for writing quick replies and comments on social posts.

What are the key feature differences between Ideogram and Riff?

Ideogram: AI image generator for posters, logos and graphics with readable in-image text. Riff: Draft fresh replies, DMs and posts for X, LinkedIn, Facebook and Instagram on-device. Ideogram is rated 4.0/5 from 1 user review.

Does Ideogram or Riff have a free plan?

Yes, both do. Ideogram is freemium and Riff is free, and each has a free plan or trial.

Which is cheaper, Ideogram or Riff?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.