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Ideogram vs Synthesia

Features, pricing, ratings, and pros and cons, side by side.

Ideogram logo

Ideogram

AI image generator for posters, logos and graphics with readable in-image text

4.0(1 review)Freemium
Visit websiteView details

Verdict

Ideogram is listed under Image & Visual AI and Synthesia under Video AI. Synthesia scores higher in FinderAtlas's editorial review (8.6 vs 8.3 out of 10). Both have a free plan or trial. Only Ideogram is available on iOS.

Best overall

Synthesia

  • Learning and development teams
  • HR teams
  • Sales enablement teams
  • Marketing teams

Choose Ideogram if

  • You want a tool built for posters and logos with text.
  • Designed for images that contain text, such as posters, logos and packaging.
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal.

Choose Synthesia if

  • You want a tool built for corporate training videos.
  • Free Basic plan with 10 minutes of video or dubbing per month.
  • 140+ languages for voiceovers and translation.
Best for beginners
Ideogram
Best for business
Ideogram

Features

18 features compared.

  • Text rendering
    Ideogram
    Available
    Synthesia
    Not available
  • Ideogram 4.5 model
    Ideogram
    Available
    Synthesia
    Not available
  • Canvas, Magic Fill and Extend
    Ideogram
    Available
    Synthesia
    Not available
  • Batch Generation
    Ideogram
    Available
    Synthesia
    Not available
  • Custom Models
    Ideogram
    Available
    Synthesia
    Not available
  • Background Remover and Upscale
    Ideogram
    Available
    Synthesia
    Not available
  • Private generation
    Ideogram
    Available
    Synthesia
    Not available
  • Ideogram MCP
    Ideogram
    Available
    Synthesia
    Not available
  • Public API
    Ideogram
    Available
    Synthesia
    Not available
  • AI avatars
    Ideogram
    Not available
    Synthesia
    Available
  • Text, document and PowerPoint to video
    Ideogram
    Not available
    Synthesia
    Available
  • 140+ languages
    Ideogram
    Not available
    Synthesia
    Available
  • Video dubbing and translation
    Ideogram
    Not available
    Synthesia
    Available
  • Interactive videos
    Ideogram
    Not available
    Synthesia
    Available
  • Sessions
    Ideogram
    Not available
    Synthesia
    Available
  • Brand controls and collaboration
    Ideogram
    Not available
    Synthesia
    Available
  • SCORM export and SSO
    Ideogram
    Not available
    Synthesia
    Available
  • API and MCP
    Ideogram
    Not available
    Synthesia
    Available

Pricing

Plans as listed by each vendor. Check their sites for current prices.

  • Pricing model
    Ideogram
    Freemium
    Synthesia
    Freemium
  • Free plan
    Ideogram
    Yes
    Synthesia
    Yes
  • Starting price
    Ideogram
    $0
    Synthesia
    $0
  • Plans
    Ideogram
    5 plans
    Synthesia
    4 plans

Ideogram plans

  • Free

    $0

    30 credits per week; Google, Apple or Microsoft sign-in only

    • 30 weekly credits
    • Public generations only

  • Plus

    $20/month

    2,400 credits per month; $15 per month billed yearly ($180)

    • 2,400 monthly credits
    • Private generation
    • Quality export

  • Pro

    $60/month

    7,500 credits per month; $42 per month billed yearly ($504)

    • 7,500 monthly credits
    • Everything in Plus
    • Batch Generation
    • Larger generation queue

  • Team

    $30/user/mo

    3,600 credits per user; minimum 2 users; $20 per user per month billed yearly

    • 3,600 credits per user
    • Central billing and administration
    • Credits assigned per member

  • Enterprise

    Custom/custom

    Allowances and features set by agreement

    • Custom credits
    • Organization agreement
    • Prepaid shared balance option

Synthesia plans

  • Basic

    $0

    Free allowance of 10 minutes of video creation or dubbing, 3 survey responses and 500 credits per month

    • 10 minutes of video or dubbing
    • 500 credits
    • Pre-built templates
    • Share by link
    • Synthesia watermark

  • Starter

    $29/month

    1,250 credits per month, billed monthly

    • Download videos
    • Remove Synthesia logo
    • AI Video Assistant
    • Survey analytics
    • 3 guests
    • 125+ stock avatars
    • Chat and email support

  • Pro

    Most popular

    $89/month

    6,000 credits per month, billed monthly, with larger credit tiers available

    • Everything in Starter
    • 5 Personal Avatars
    • Branded video pages
    • Interactive videos
    • 5 guests
    • 180+ stock avatars
    • Priority support

  • Enterprise

    Custom/custom

    Custom credit volumes, contact sales

    • Everything in Pro
    • Unlimited Personal Avatars
    • SAML/SSO
    • Live team collaboration
    • Brand Kits
    • SCORM export
    • 240+ stock avatars
    • Dedicated customer success manager

Our ratings

Scored out of 10 by the Finder Atlas editorial team. Last reviewed October 2026.

Ideogram
8.3overall
Synthesia
8.6overall

Ideogram leads in 0 categories and Synthesia in 0, with 1 tied.

  • Typography & In-Image Text

    Ideogram
    9.2
    Synthesia
    Not rated

  • Graphic Design Layout

    Ideogram
    8.7
    Synthesia
    Not rated

  • Photorealism

    Ideogram
    8.3
    Synthesia
    Not rated

  • Editing Tools

    Ideogram
    8.0
    Synthesia
    Not rated

  • Value for Money

    Tied
    Ideogram
    7.5
    Synthesia
    7.5

  • Avatar Quality

    Ideogram
    Not rated
    Synthesia
    8.5

  • Language Support

    Ideogram
    Not rated
    Synthesia
    9.0

  • Ease of Use

    Ideogram
    Not rated
    Synthesia
    8.8

  • Enterprise Readiness

    Ideogram
    Not rated
    Synthesia
    9.0

Scores weigh documented features, plan value, platform coverage, integrations and user feedback. A missing score means we have not rated that area yet.

Pros and cons

Ideogram

Pros

  • Designed for images that contain text, such as posters, logos and packaging
  • Editing tools including Canvas, Magic Fill, Extend, upscale and background removal
  • Public API, MCP integration and iOS app
  • Ideogram 4.0 is an open-weight model
  • Team plan with central billing and per-member credits

Cons

  • Free plan gives 30 credits per week and all generations are public
  • Private generation requires a paid plan starting at $20 per month
  • Email-and-password free accounts receive no credits
  • Unused credits do not roll over, and edits and upscales need credits even after the slower queue starts
  • Some App Store reviewers report hallucinated or repeated errors despite precise prompts

Synthesia

Pros

  • Free Basic plan with 10 minutes of video or dubbing per month
  • 140+ languages for voiceovers and translation
  • Turns prompts, documents and PowerPoint files into editable videos
  • Interactive videos, roleplay and survey Sessions beyond standard video
  • Enterprise features include SAML/SSO and SCORM export, and a public API is available

Cons

  • Free plan videos carry a watermark and cannot be downloaded
  • SCORM export, SAML/SSO and Brand Kits are limited to Enterprise
  • Credit-based plans are hard to forecast because usage depends on the content of each video
  • No mobile app found in the App Store

Platforms

  • Web
    Ideogram
    Supported
    Synthesia
    Supported
  • Windows
    Ideogram
    Not supported
    Synthesia
    Not supported
  • macOS
    Ideogram
    Not supported
    Synthesia
    Not supported
  • iOS
    Ideogram
    Supported
    Synthesia
    Not supported
  • Android
    Ideogram
    Not supported
    Synthesia
    Not supported
  • API
    Ideogram
    Supported
    Synthesia
    Supported
  • Browser Extension
    Ideogram
    Not supported
    Synthesia
    Not supported

Integrations

Ideogram

No integrations listed.

Synthesia

4 integrations
  • PowerPoint
  • SCORM
  • Claude
  • ChatGPT

Company

  • Company
    Ideogram
    Ideogram AI Inc.
    Synthesia
    Synthesia Ltd
  • Founded
    Ideogram
    2023
    Synthesia
    2017
  • Headquarters
    Ideogram
    Toronto, Canada
    Synthesia
    London, UK
  • Listing
    Ideogram
    Claimed
    Synthesia
    Claimed

Frequently asked questions

Is Ideogram better than Synthesia?

It depends on your workflow. Ideogram is built for posters and logos with text. Synthesia is built for corporate training videos.

What are the key feature differences between Ideogram and Synthesia?

Ideogram: AI image generator for posters, logos and graphics with readable in-image text. Synthesia: Create narrated business videos from text with AI avatars in 140+ languages. Ideogram is rated 4.0/5 from 1 user review.

Does Ideogram or Synthesia have a free plan?

Yes, both do. Ideogram is freemium and Synthesia is freemium, and each has a free plan or trial.

Which is cheaper, Ideogram or Synthesia?

Both can be used for free. Paid plans differ in limits and features, so compare the tiers in the pricing table above.